43,098 E-commerce stores, how to master Clay, and fitness season

43,098 E-commerce stores, how to master Clay, and fitness season

Here's numero #23 of the Clay + Outbound Insights newsletter for you all to enjoy.

I've had a good week, I'm ready for an even better weekend, and am looking forward to crushing again next week.

Hopefully some of this weeks content will help you have an awesome time as well :-)

This weeks content

Target companies running Facebook, Insta, LinkedIn or Google ads

Want to target companies running ads directly from Clay? Here's how ??


A while back I was running a lot of campaigns targeting companies running LinkedIn & Facebook ads.

Figuring out which companies were actually running ads and then getting the exact ad into Clay was a pretty heavy lift.

So I decided to build an API that does all of that for you. All it needs is a domain as input and it'll show you the EXACT ads a company is running.

Ad creatives (images or videos), add text, CTA's, and much more.

Want early access? Let me know! Or watch the full tutorial here.

The 5 best performing cold outreach audiences for 2024

Here are the 5 best performing cold outreach audiences you can set up today:

1. Competitor followers

Use ScrapeLi to get people who fit your ICP who are following your main competitors on LinkedIn. Contact Sambath Ramesh and tell him I sent you.

2. Look-a-like audiences

Use PandaMatch ?? or Ocean.io to clone your best clients and uncover net new accounts that are currently flying under your radar.

You could even set up an automation to trigger this whenever you have a new closed/won account or qualified demo.

Read more

Enrich and score e-commerce stores

Here's how I'm using Clay to quickly enrich, score, and personalize 43,098 rows of e-commerce store data.

For a project I'm about to run we'll be reaching out to sh*tty Shopify stores. If their website takes forever to load, they're running a bunch of ads to that slow website, then chances are my client can help them.

Here's how I'm using Clay to find these stores and get the right data to (hopefully) send them an email that catches their attention.

Want to learn how to build tables like this one? Check out the Clay MBA.

Watch the full tutorial here

Other content

For anyone who isn't familiar yet, the Clay MBA is your best option to master Clay.

If you've been on the fence about going all-in on Clay, or you're currently struggling to make things work, the Clay MBA is made for you.

It's a short course focused on providing you with the exact skills you need to master Clay - fast!

Check out the Clay MBA today and become a Clay expert.

Off-topic

Summer is well behind us, now it's sports season. With the heat here in Spain you can't really do too much during summer, which is why most of my fitness related events are packed between October and May.

This weekend I'll run a quick local 10k, then on to Hyrox Madrid and Hyrox Valencia. In December there's a local 14k mountain run which should be good fun, then for next year I've planned one Spartan race but am looking to add a couple.

If you're going to be at Hyrox let me know and we can grab a coffee!

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