40 Ways to Get Free Traffic & Build Your List

?Free Gift Ideas to Get More Email Subscribers

?“Thank You” or Free gifts attract your audience to opt-in to your mailing list. It’s a very effective marketing strategy. However, it’s only effective if the freebie is valuable, useful and of high quality. Your freebies perform double duty for you. They serve as samples and examples of your services, products, values, ethics, and expertise. They enable you to reach more of the prospects who want and need the products and services you provide.

If you are serious about getting more subscribers/clients, your freebies should be top class and something that your audience needs. Ideally, you want to create the freebie only once. However, under certain circumstances, you may want to make a slightly ehanced version for a different segment of your target market. Here are a few free gifts you may want to consider offering subscribers.

Ebooks?– These are great instant gifts, especially if it’s a book you normally sell. This gives it a greater perceived value. When your visitors see that you are a “giving” person, they are more willing to buy from you.

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Videos– Offer a short video that teaches or informs your audience how to do something that will benefit them. An example might be a “How to build Funnels in Wordpress” or “How to make the Best Keto Broccoli and Cheddar Frittata.”

Reports– A report is just a short eBook that is more focused on solving a problem, instead of a complete guide on the topic like a book would be. If you had a website about Keto, you could, for instance, offer a free Recipe booklet,a Customized Meal Plan,a short Keto Quiz to arouse interest,check sheet,Benefits of Keto Diet, or a Daily Planner for your readers to use.

Checklists– A fabulous freebie to give your audience are checklists. People want to save time and checklists can help them do just that.

Cheat sheets?– These quick “reminders” are a great way to teach your audience or provide information that is a bit complex or lengthy. An example you may be familiar with is the emoticons with the keys used to make the symbol like this smiley face : ) .

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Blueprints– Blueprints are wonderful way to share or explain a detailed concept. For example, you can create a blueprint for clients that explains, step-by-step, “How to Get Readers Excited and Ready to Buy”.

Templates?– You can create all sorts of templates that will help your audience complete a specific task or activity. Depending on your niche/services, you may want to offer a few eBook templates for your clients to use

Coupons– People like getting coupons. Offer your visitors a coupon code for signing up for your email list. Don’t discount your work too much, though, because that devalues what you do.

Charts– Offer your audience a chart or graph that helps them to visualize a complex concept. Pair the chart with a brief explanation of its meaning and relevance.

Compliation Bundle– Compile of all of the above if you want to offer an outstanding freebie to your list subscribers. This is a great way to give them an overall sampling of what you do well.

Ecourse– This is a must-have, especially if you are also a coach. You can provide the course through email or in an eLearning “classroom” type of setting. If you provide eBooks, this might be an introduction to or extension of one of the topics.

Challenge– Offering a niche-related challenge via email is a super way to encourage readers to step outside of their comfort zone or to reach their next goal. Consider including a time or point when you give them personal feedback during or after the completion of the challenge.

Planners– Offer a fill-in-the-blank content planner to help your audience plan, order, and schedule content. Be sure to brand the planner with your site logo and link. You may also want to include a few planning tips or associate this download with a “Planning” or “Efficient Content” mailing list where you can offer even more planning tips along the way.

Case study?– Give away a case study related to the type of writing or editing you do. For example, if you specialize in writing blog or website content, you might want to offer a case study with the latest statistics about fonts (size, color, styles, combinations, etc.)

Graphics– Depending on your niche, you may be familiar with your audience’s needs and usage of graphics. If you also do graphic work, or know someone who does, you may want to give away public domain images, which have been edited to include phrases, tips, quotes, etc., that relate to your audience’s needs. For example, if you cater to home and family sites, you could offer 25 topic related memes with quotes related to home and family.

Audio– Provide a free audio, where you share tips. Interview someone in your client’s niche. Interview someone about marketing or another topic that all your client’s can use. The interview can help you gain additional attention and recognition, depending on who you interview.

Private Reddit or Facebook (or similar) Group– Give new subscribers access to an “insiders” group where they can get info related to their niche and/or business. Keep this group “by invitation only” so it’s more exclusive and is perceived as having greater value.

Free Pass– Give away a free pass to your next webinar, event, workshop, etc. You can limit this to a specific number of people (spots) or by time, where people have to sign-up during a certain period. Keep in mind that the event or activity should be relative to your audience’s needs. For example, a writer specializing in local business would need to make sure that local business issues and interests were covered.

Guide to…– Create a guide your potential clients and your audience would find helpful. Your free sign-up gift guide will be specific to your niche audience. For example, if your ideal target market includes new online business owners, you may need to create a guide, which explains the different types of content they may need and how you can help them. A guide to online safety might also be appropriate.

Plugins & apps– Offering a plugin or app may be a bit beyond your ability. If you have a coder friend, they may be able to help you create one. There are also some apps/plugins that you can buy with the right to brand them as your own and give them away.

Pre-recorded webinars –Offer free access to a pre-recorded webinar that you conducted or participated in. This helps potential clients view you as an authority and/or a leader in your niche. In addition, you get to JV with your peers and stir up a buzz.

Free trial– Nothing makes people more willing to take the plunge and take a chance than a free, limited-time trial of a product or service.

Free consultation– Help your audience get to know you by offering a free consultation, when they sign up. The consultation can be done through email, on the phone or via skype.

Book preview– Offer a free preview of your next book (a few chapters) or digital product. This is also a great way to make pre-sales before launch. Ask for feedback.

Worksheets– You can give away a variety of worksheets. In fact, you may want to provide a bundle of them. They could include a traffic tracking spreadsheet, keyword worksheet, content ordering form (with the info you need), affiliate product sheet, promotion calendar, etc.

Tangible Items– Offer a tangible item such as a promotional calendar, pen, t-shirt, 3-ring binder, or other helpful promotional items. This is especially appropriate if your target market is mostly made up of local business owners.

Encouraging people to opt in and subscribe to your list is an important part of making your business successful. The major money is still in the email list, even when you market in other places. Get your target market on your mailing list by giving them something helpful and valuable, while you build a better relationship and make more sales.

Freebie of the month membership– Offer a free membership to a freebie of the month club. People love freebies. You can provide a helpful, valuable, free download item, such as images, checklists, guides, comparison charts, calendar pages, and more. You could also create a more complex, related item or package to sell each month.

Fun printables– Using what you know about your target market, create fun printables that help relieve stress, educate, and motivate subscribers. These could include niche related crossword puzzles, word searches, color pages (adults or kids), cryptograms, hidden images, etc.

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