The 40% Rule - Mental Toughness
Jesse Itzler
![Jesse Itzler]()
Jesse Itzler
CEO | Founder | Motivational + Keynote Speaker | Serial Entrepreneur | Author | Endurance Athlete
One of my favorite lessons in my book "Living With A SEAL" is what we coined the 40% rule. I apply it everyday, in all areas of my life! Check the video.
For more lessons... get the book!!! "Living With A SEAL" is available everywhere books are sold. Audiobook hit #1 on iTunes (biography/memoir)!! :)
Founder Invision Community. Putting you back in control of the conversation.
5 年Loved the book, and loved your observations on Goggins. Funny, well written and I listened to the audiobook pretty much all at once. I couldn't stop.
Senior Specialist at International Relations Office
6 年There is no video to click, just a white 5 cm void in the post.
Key Account Manager @ Linde Europe North
7 年Just finished the book, thank you Jezze for the insights Loved It! Did Seal ever got back and trained your wife Sara? Cheers//Alex
Working with visionary entrepreneurs to solve the world's most pressing problems
7 年What an inspiring story, thanks for sharing with us Jesse Itzler. And you are right, its mind over matter. We all have potential to do so much more, we just have to believe we can. But I have to ask, how did you feel after finishing those 100 pull ups?
Global Engineering Director | Leading teams successfully through complex projects | Driven Leader of Continuous Improvement
7 年Very interesting.