4 Skills EVERYONE Working In Sales Needs To Have

1) The Skill of Listening: Salespeople were rated on their ability to "talk the talk". Now, however, it is the salespeople that listen that win in sales. We're not just talking about pretending to listen whilst you think about what you're going to say next,

We are talking about real active listening. Actually stop and listen to what they say, repeat parts back to clarify, ask for elaboration, let them do as much talking as possible.

2) The Skill of Motivation: To be successful in sales you need motivation in abundance. You need it to push you to make more calls, send more emails, drive to meetings, to knock doors. You need motivation to deal with the rejection, with the failures, with the losses.

The best salespeople never rely on others for motivation, the create their own motivation each and every day.

3) The Skill of Establishing Trust: It's simple, if they don't trust you it is highly unlikely that they will buy from you. The skill of establishing trust is crucial in sales, it's achieved by being reliable, consistent, accountable and by providing a top-quality service.

If you say you're going to call at 10:00 am, call at 10:00 am. If you say you'll send a follow-up email in 5 minutes, send it in 5 minutes. Do what you promise and where you can, over-deliver.

4) The Skill of Resilience: One of the most important skills by far, sales people need to master the skill of resilience. Every rejection should wash over them like water over a ducks back, it should simply wash away.

They need to take nothing personally, they need to push further and further and always avoid giving up.

So many more sales could be one by simply overcoming one or two more objections. or by pushing through just a couple more barriers.