4 Simple Steps to build your BRAND on Linkedin
STEP 1: LEARN: read your feed regularly - posts, articles, comments to get an understanding of what is happening around you, learn as much as you can
STEP 2: ENGAGE: through comments, sharing & liking content, interacting with people. It has to be based on what you learnt from STEP 1.
STEP 3: CREATE: content & post content regularly, the frequency does not matter, the consistency does. STEP 1 & 2 will give you ideas. You can start from anywhere, just dont stop, you will keep improving as you write more.
It takes roughly 100 posts to get to a rhythm of writing & to a basic level. After 500 posts it will start flowing effortlessly.
STEP 4: HELP: people around you genuinely, if you can do this one well enough, you wont need to do any of the others. What you will do for others will come back to you one day.
I have followed these 4 steps consistently for 2.5 yrs now, the results have been nothing short of amazing.
P.S: Don't start with the goal of becoming famous, then you will stop quickly when you don't get the results you expect. This will take time.