4 Different Closes Ranked by the Confidence You Need to Use Them

If you could only use one close for the rest of your life, which one would it be?

Luckily you don’t need to make that choice—you should have an arsenal of closes at your disposal for every selling situation.

That said, not all closes are created equal.

Some closes require you to have greater confidence than others.

Here are 4 separate closes you can use, ranked by the confidence you have in closing the deal right at that moment.

Confidence Level #1 “On a scale from one to ten, how do you rate your new______________?” (wait for answer) “What would make it a 10?”

(wait for answer) “Great, let me get that handled. Sign here and here.”

This close doesn’t require much confidence on your part, you’re mainly fishing to see how much they love the product or service. But this is also a killer close and may, much to your surprise, ink you the deal.

This close gives you a sense of how sold the buyer is and what it would take to make it perfect.

Just because the buyer says “seven” does not mean he won’t buy the product as it is. He may be satisfied with a seven. You can also use this when finding out about the products he is using now. This is great for any consumer or service sale, and especially for a realtor trying to get a listing.

Confidence Level #2 (Need to talk to my spouse.) “I agree and you should, but if your wife is anything like mine, she never tells me no when I love something, and I never tell her no. I need your approval here, here and here.”

This has to be used with a bit more confidence, speed and strength than the previous close. You validate and acknowledge, look up, smile and tell your story!

The more this is true for you, by the way, the more often you can close with it. While my wife may tell people that she needs to check with me, she can and has bought without doing so!

Confidence Level #3 “I understand that it’s more money than you had budgeted, do it anyway.”

While I know that if you’ve never used a close like this, it may seem too bold, even almost offensive. You’re getting into more confident territory here, and you’ll find that the buyer starts to respect you for not chasing down every objection he has.

How do you think people get over budget? They do it even when they know they shouldn’t.

Confidence Level #4 “I know it’s more than you need and more than you wanted to spend, but it’s not a disease. It’s not like you will die from it; let’s do this, OK? Sign here please.”

(Pass the pen)

You might be asking, “Where do you get the audacity to possibly say this?”

This is the fact: don’t make a bigger deal of objections than they are!

This is a very strong close and it requires self- esteem AND confidence while delivering it. Acknowledge them, make nothing of them and then close on them. You will find closes like this so successful you will wonder how you ever sold without them.

Want more closes?

Get on Cardone University.

Be Great,

GC

Grant Cardone is the author of eight business books, thirteen business programs, and is the CEO of seven privately held companies. Forbes calls him one of the top social media business influencers in the world. Cardone founded and manages a real estate investment firm, Cardone Capital, with $1Billion assets under management. He also travels the world consulting Fortune 500 companies, small business owners, startups and governments on business expansion. One of his enterprises recently hosted The 10X Growth Conference at Marlins Park in Miami, Florida with over 34,000 business people and entrepreneurs in attendance from over fifty countries. Mr. Cardone resides in Miami with his wife, Elena Cardone and their two children, Sabrina and Scarlett.