360-degree campaign in #india #OkCupid
OkCupid has launched its first 360-degree campaign in #india , Find My Kind. It is a first for the dating app as OkCupid has never done a 360-degree campaign before.
OkCupid , the popular dating site in India, has launched its first 360-degree campaign in the country by asking users “Find my kind”. The company explains that this campaign is a first of its kind and that it aims to convey their values as a responsible company.
Okcupid launches its first 360-degree campaign with Find My Kind, which aims to “take a closer look into the glitzy world of dating”. The campaign will work across all platforms, including mobile and social media, as well as native advertisements across print and digital media.
The OkCupid team may have launched a facial detection game on its app, but that’s not the most interesting thing it’s done. The dating company has just announced that it has launched the first-ever 360-degree campaign in India with the support of local media partners like ET Now, News18 India , and Headlines Today. The campaign is designed to help India’s singles find their “kind.”