#35 - Positivity bias

POSITIVITY BIAS

One of the best cognitive "hacks" an entrepreneur can crack with oneself for a long-lasting startup marathon is replacing that very natural "negativity bias" that's already wired in us with a refreshing "positivity bias."

Tested & approved & recommended. ??

#startup ?#entrepreneurship

OVER-DELIVER

This message below is one of the many perks of continuously over-delivering for years with?Prisync | Dynamic Pricing . ??

NOTE TO SELF

Prioritize the communication with clients willing to pay you a few hundred/thousand dollars to get your software/service over companies/PEs willing to pay you millions to get your company.

That'd improve the likelihood & the expected outcome of the latter at the right time. ??

E-COMMERCE TECH STACK IS CHANGING - FOR GOOD

I started to observe a silent yet significant trend in?#ecommerce ?tech & more importantly, a change of perspective in how merchants see that area - observe, prioritize, budget & execute.

The heavy focus on consumer-facing e-commerce tech (dominantly?#MarTech ) - i.e., natural negligence of product-centric or operation-centric, or supply chain-centric tech - is re-balancing towards the latter. And it's not a bad thing - it does not necessarily mean ignoring the customers & just focusing on the product/operations. It's just stopping to overlook the latter.

I don't know if anyone out there has already called this before or even built/called an alliance of such tech vendors - I will soon.

Such a hypothetical alliance would undoubtedly cover the major e-commerce areas below:

#Inventory ?optimization - my fav vendors in this space:?Inventory Planner by Sage ,?Linnworks ,?Cogsy ,?Fabrikat?r

#Pricing ?- my fav vendor in this space:?Prisync | Dynamic Pricing ,?Pricefx

#PIM ?- my fav vendors in this space:?Akeneo: The Product Experience Company ,?Pimberly

#Merchandising ?automation:?Segmentify ,?Nosto ,?SALESmanago

Feed/channel management:?Channable ,?Feedoptimise

Part of our broader vision for Prisync this year & the next is to integrate with such adjacent tech areas to deliver even more value via?#pricing ?optimization.

If you're among those companies above or if you're in those fields yet we never came across before - let's do it soon.

Cc.?Ollie Slade ,?Andrew Thomson ,?Bahadir Efeoglu ,?Adii Pienaar ,?Ronak Sheth ,?Kristin Naragon ,?Martin Balaam ,?Murat Soysal ,?Jim Lofgren ,?Greg Blazewicz ,?Rob van Nuenen ,?Marcin Rosinski

MANCHESTER

All my visits to Manchester, UK, resulted in a new UK-based online liquor shop getting onboarded at?Prisync | Dynamic Pricing . I am talking with a relatively small sample size of 3 visits, but again, it's encouraging. Yet, it was not what brought me to Manchester last week. It was the "Ecommerce Week 2023" run by?Manchester Digital .

I enjoyed all the sessions but my 3 favorite presentations/sessions from the event were:

1- "How To Beat Google And Your Competition" by?James Maxfield ?&?Dave Karellen ?of?Dark Horse ?- every single bit of your talk made sense, guys. I look fwd to having a chat in the next few days to see how we could join forces for?#PPC ?success with some?#pricing ?optimization.

2- A MACH-driven Omni-channel Platform by?Andy Todman ?of?Pets at Home ?- by far, the clearest & the most to-the-point MACH presentation I've listened to so far. I bet the engineer touch there really helped it. All event organizers of?#ecommerce ?&?#marketing ?events, please give engineers more space in your slots - Andy's presentation really made me think/say that.

3- Panellist Discussion: Optimising Online Retail - a great panel hosted by?Christopher Maguire ?with his guests?Deirdre Mc Gettrick ?&?Rebecca Worsley ?&?Adam Pritchard ?- it was a very fast-paced & informative chat on all things?#ecommerce , really.

I'll definitely be back in Manchester, probably for new online liquor shops but also for some other great content by?Manchester Digital ?- thx,?Kate Wilson ?&?Myles Hamilton , for the hospitality; see you next time.

Thanks for reading this all - see you at the next one! :)