34,000 miles, 9 time zones, 1000s of Snap team members and 1000s of hugs & handshakes ??

In an unprecedented month of alignment, celebration, and strategic planning, myself and the senior leadership team are delighted to report on the completion of a hugely successful Snap Fitness Annual Summit Season. Hosted across APAC, Americas, and EMEA regions, these events were held over four weeks, and brought together Snap Fitness teams from around the globe, fostering a unified vision and celebrating the brand's achievements and future goals.

Throughout these summits, a central theme resonated: Snap Fitness operates as one cohesive team with a unified vision. By bringing together leaders and team members from different regions, Snap Fitness reinforced its commitment to collaboration, alignment, and collective success. The shared experiences and insights from each summit will drive a consistent and aligned approach to achieving the company’s goals across all markets.

The summits not only focused on strategic alignment but also celebrated the incredible achievements of the past year. From regional growth to community impact, Snap Fitness honored the hard work and dedication of its teams worldwide. These events provided a platform to recognize and celebrate the contributions of individuals and teams, fostering a sense of pride and accomplishment.

As Snap Fitness moves forward, the insights and strategies developed during these summits will play a crucial role in shaping the future. The emphasis on innovation, community, and excellence will continue to drive the brand’s success. By fostering a culture of alignment and celebration, Snap Fitness is well-positioned to achieve its ambitious goals and continue its legacy of empowering communities through fitness.

The series of summits exemplified the spirit of Snap Fitness: a global network of passionate individuals working together to inspire positive change and celebrate collective success.?

If anyone has any tips on managing jet lag, please send them my way! In the meantime, check out what we got up to at our APAC summit below….

Why Franchising is the Way Forward and Reduces Risk for Owners

Franchising is sometimes perceived as an easier route to business ownership, but it is, in fact, a highly successful and proven business model for aspiring entrepreneurs.

This approach offers a proven pathway to business success while significantly reducing the inherent risks associated with starting a new venture from scratch. Here’s why franchising is the way forward and how it mitigates risk for owners:

Proven Business Model

One of the most significant advantages of franchising is the access to a proven business model. Franchisees benefit from an established brand, successful operational procedures, and tested marketing strategies. This reduces the trial-and-error period that independent business owners often face, providing a solid foundation from day one.

Brand Recognition

Franchisees can leverage the established reputation and brand recognition of the franchisor. Consumers are more likely to trust a familiar brand, which can lead to quicker customer acquisition and retention. This built-in customer base helps ensure a steady stream of revenue from the start.

Training and Support

Franchisors offer extensive training and ongoing support to franchisees. This includes assistance with site selection, staff training, inventory management, and marketing. The continuous support helps franchisees navigate the complexities of running a business and improves their chances of success.

Economies of Scale

Franchisees benefit from the franchisor's purchasing power, allowing them to acquire goods and services at lower costs than independent operators. This includes bulk purchasing discounts on inventory, equipment, and supplies. These savings can significantly improve profit margins.

Lower Failure Rates

Statistics show that franchises have a lower failure rate compared to independent businesses. The structured framework, combined with the support and resources provided by the franchisor, equips franchisees with the tools they need to succeed, thereby reducing the likelihood of business failure.

Flexibility and Autonomy

While franchisees must adhere to the franchisor's guidelines, they still enjoy a level of autonomy in managing their business. This balance of support and independence allows franchisees to operate their business in a way that suits their local market while benefiting from the overarching brand’s strength.

Scalability

Franchising offers excellent scalability opportunities. Once a franchisee has successfully established one location, expanding to additional units becomes easier. The franchisor's systems and support make it feasible to replicate success across multiple locations, facilitating business growth.

Franchising isn’t the “easy option”, it's a structured, supportive, and lower-risk pathway to business ownership and scalability.?

What’s been happening across Lift Brands?

Exciting new category for Fitness On Demand

As part of Fitness On Demand ’s latest partnership with MELT Method , we’re incredibly excited to announce our latest category: Joint, Stress and Pain Relief.?

MELT Method is a breakthrough self-care practice designed to enhance mobility, stability and performance and is clinically proven to reduce chronic pain.

Have a read of Andy Peat 's article to find out more!

Snap Fitness in the headlines

Snap Fitness’ biggest gym in the UK is now open in Fareham and has been making waves over the past few weeks.?

Check out the team’s coverage in Portsmouth News here .