3=$1B

Happy Friday to all?524?of you reading this today!?

We're almost at the end of H1. I hope you have had a good year so far. Let's help you continue to grow as the world challenges us.?

?Today we will be covering:?

?- AI: The Great Equalizer!?

Reading time: 3-3.5 minutes.

Join my Formidable Friday newsletter.?Join us for free.

"We will see the first 3-person billion-dollar company emerge in a year." - Peter Diamandis.

All because of AI.?

That is both scary and incredible!?

Why Is This Important For Your Sales?

Pandora's Box has been opened. There is no turning back or reversing how this will change your sales & commercial approach.?

You have 2 choices:?

1. Ignore it and become irrelevant and lost
2. Embrace it to outcompete.?

The top 0.1% is the new top 1%.?

It is now easier to become the top 0.1%.?

3 Ways that AI is Impacting Your Sales Immediately

1. Your buyers are already using AI to strengthen their position.

I have spoken with several Chief Procurement Officers, and what they shared made me sweat!?

Here is how they are already using AI:?

- Better?analyse & score vendors?- Sellers are being marginalised even more!

- Better?cost modelling?- this helps them extrapolate all the elements of your offering to see which ones you make more margin on so they can better squeeze you on price.?

- Better?pricing negotiations?- so they can negotiate more confidently and achieve a better outcome.?

- Contract analysis?- they can negotiate better terms based on your performance and the performance of similar vendors. They can also renegotiate terms from a stronger position.?

-?Seek?more alternatives?- they can widen their options for how to solve their problems. This means you may not even get a chance to sell!?

-?Bullshit detection?- they use AI to detect anomalies in your promises and really test your integrity and honesty.?

2. You can become almost impossible to beat.?

You can stay 15 steps ahead of your competition!?

- Better?competitor product analysis?to turn their weaknesses into your strengths.?

- Better?pricing analysis?so you can out-compete them on value and price. You adapt faster to their moves and adapt your proposition to win more deals.?

- You can?predict and anticipate?your competitors' next 15 moves!?

- Analyse your competitors'?sales strategies?to take advantage of weak approaches and untapped potential.?

- Deeper?sentiment analysis?- you will have a better idea of what buyers truly think of them and exploit their weaknesses.?

3. Increases your power.?

Knowledge is not power. It is potential power.?

The power comes from how you use the information you have.?

The most common question people ask when they learn something new is, "This is good, but how can I now use this?"

In my research with almost 300 sales professionals, I found that:?

- 81% believe that good quality pre-call/meeting prep is "very important"

- Only 11% consistently conduct good quality pre-call/meeting prep

- 64% stated that the biggest barrier to consistent pre-call/meeting prep is?lack of time.?

On average, it takes 3 hours to prepare for a sales call/meeting in a good way.?

AI can reduce that to 30 minutes!?

It can do more that traditional internet research cannot do:

?- Role play how your buyer will respond to your message and questions

- Stress-test your hypothesis to see if it will work

- Adapt your communication style to the personality of your buyer

- Give you deeper insights and ideas on what your buyer is truly going through

- Give you a deeper understanding of why your buyer will?not?like your solution. So you can better overcome true objections!?

Here's How You Can Take Advantage

You can learn how to deeply understand your customers to make you:?

- Frustratingly hard to compete with

- Highly desirable to your buyer

- Highly desirable to employers who will fight to hire you.?

Join our next live ChatGPT For Sellers cohort, where we will show you how to use ChatGPT to:?

- Gather & analyse customer data

- Develop powerful and applicable customer personas

- More deeply understand their pain points

- Personalise your sales pitch to better resonate with your buyers.?

When??- 13th June @ 1-2.30pm UK time

Where??- Zoom

Price??- ￡99

Sign up now to break into the top 0.1%