3 Ways for Tennis Clubs to Use the Telephone to 20x Their Profits.
Thomas Daniels
Author of over 10 tennis books. And now online tennis consultant, don't wait, call today for a FREE 30-minute consultation to learn how to grow your club or coaching program!
Dear Tennis Club Owners.
Never forget that, you are really in the business of lead generation and profit-maximizing for your club.
So.
With that being the case.
You need to develop a growth-hacking mindset to build a successful club.
Which is why today.
You are going to learn how to use the telephone to 20x your profits for your club.
One more thing.
Make sure you print this out too.
Okay, the first way.
With direct mail.
Did you know that following up direct mail with a call leads to a 30% higher conversion rate, the research has shown this?
Get your people to follow up on all mailing, or door hanger campaigns with a call.
This could be to generate a lead, qualify one, or promote a tennis event that you will be having in the future.
Next.
To optimize your sale funnel.
As we have already talked about before many times.
You must create a sales funnel, and you must seek to optimize it monthly.
By tweaking and adjusting your marketing approach, until you discover something that works.
Then.
Keep testing it to make it perform even better.
Your staff could be using it to generate cold or warm leads, or selling your vision for your club with inbound leads.
Let me say, too.
Outsource this part of your club's operation to a sales team or a remote one.
If you can't afford to do that.
Train your staff daily and get in there too and show them how to use the phone to achieve your long-term strategic objectives for your club.
Last one.
Keeping them members for life.
This is probably the most important one of them all.
Your staff should call every new member one week after they join and thank them for becoming a member.
Also.
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They can use the phone to promote events that you are having.
One great example of how powerful the last one can be for your club is this story.
There is a club in Himeji that calls every new member the next day, and thanks them for joining, they engage and get to know the new member more on a personal level.
They then end the call by letting them know that, they are committed to giving the BEST service that they can and if there is any issue, don't hesitate to let them know.
The last thing they do is send a personal, warm-hearted letter thanking them again.
Now, guess how many of these members stay for life with that same tennis club?
You got it...
100%!
And not only that.
But.
The member's family and friends do too!
Oh yeah, they also have a waiting list a mile long!
Can you see why doing this is so important for 20xing your growth?
Train your staff too.
If I were you, I would get the best-selling staff that I can to implement this part of your operation.
Even take out a loan if you have to, because you can pay them back in months from the profits that you will be generating.
I can also help you if you need any help getting started with these tips, you can find my contact information below.
Or you can click here.
The reason I shared these tips with YOU today about using the phone is simple.
90% of tennis clubs aren't doing it, so by jumping on this now.
You will be able to fast-track your club to success in 4 months are less.
Guaranteed!
You guys have a great weekend.
Please like, share, and comment too!
Thomas Daniels is a PTR/MTM tennis pro with more than 29 years of experience teaching all ages and levels of the game in Kansai, Japan.
He is now a tennis writer and online tennis consultant based in Osaka.
To hire him for clinics, seminars, and workshops, call 0798-51-4481 or email [email protected]
Professional Lawn Tennis Coach at HST ACADEMY
4 个月Great write up!!!