3 ways to simplify your communication

My day to day work involves me working with b2b founders with a "hard to explain" offering.

Here are 3 of my go-to strategies to remove the complexity.

1 - Semiotics

Using imagery to get your point across can be way more powerful than words.

It's easier said than done... but can make a world of difference.

2 - Ranges

If you have a large offering, then grouping services/products into services based on the needs of the buyer / the problem they are facing can make navigating your offering a whole lot easier.

3 - Self qualify

Allowing your buyer to explore your offering themselves can help them to better understand what they need.

Need help explaining your offering?

Not sure what to say to sell?

I know a guy...

Check out my free, 3 step strategy for how to move from confusion to CONVERSION.

It contains practical, actionable things you can do today to convert more.

Enjoy!