3 Ways to Build Your Referral Game Plan
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Lawyers, your Tuesday is about to get better!
It feels great to be back on track with our GSU Weekly Newsletter.
We’re so inspired by the success of our referral campaign, “Celebrate Freedom”, that we wanted to bring you a strategy to not only give your firm a stream of qualified leads but also turn your current clients and people who know you into ambassadors of your service. We’re talking about a Referral Program.
Referrals: The Secret Sauce
The way people refer to your business and your company’s reputation is extremely important. if your clients trust your business, they will come back. Not only that, they will promote and recommend your services to their friends and family.?
By identifying important clients or individuals who roam your influence sphere, you'll be able to nurture those relationships. You can share and charm your customers with different content and information to make them feel appreciated. They'll tell others about their experience, so kindly ask them to recommend your company to someone who would find your services useful. But how do you make this happen?
Well, you have to…
Nurture Your Connections
Reward your clients' loyalty with praise and attention. Demonstrate your interest by:
Build Your Referral Game Plan
We know you're curious about how to get those referrals rolling. In fact, it's much easier than you might think.
1) Word-of-Mouth: The Best Referral Strategy
Studies show that more than 90% of people trust recommendations from their friends and family. Thus, word-of-mouth makes up the backbone of all referrals! So, go on, keep delivering top-notch service, and you'll see the magic happen.
2) Online Reviews: The Digital Trust-Builders
In today's digital world, online reviews are where it's at. When you're thinking of trying something new, don't you check the reviews first? Your potential customers do the same! Encourage your happy clients to leave some love on your website or Google, and watch the referrals flood in.
3) Email Referrals: Yes, Emails Are Still A Thing
Do you know what's still awesome? Good ol' emails! They're perfect for sharing personalized content. And when reaching out to your clients, you've got their full attention without those pesky social media distractions. So, let's ace that email referral game!
A virtual Client Happiness Coordinator can help you manage your Referral Program. Click below to learn why this is one of the essential roles you should staff your law firm with.
Takeaways: Happy Clients = Great Referrals!
To wrap it up, a satisfied client will always be an epic referral for your firm. Ensure your communications maintain a friendly and approachable tone, fostering positive relationships and bolstering your online reputation. Remember, good reviews are like digital word-of-mouth! And hey, don't shy away from asking your clients to recommend you to others – just be friendly and genuine about it!
To close this edition with a flourish, we have an exciting announcement: We have extended the time for you to help a fellow lawyer delegate their way to freedom: You have until August 5th to refer a friend to us who is in need of a Virtual Assistant.
Click here to start supporting your colleagues.
Until next time,
The Get Staffed Up Team
Realtor Associate @ Next Trend Realty LLC | HAR REALTOR, IRS Tax Preparer
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