3 VITAL COMPONENTS TO SCALING YOUR IT/MSP
Stuart Warwick
Helping ambitious MSP's scale to ￡1million or, if already there, accelerate to ￡5million building a business that works for you rather than you for it giving you more time, money and freedom.
When you’re starting out it’s all about effort pure and simple. Like a rocket trying to defeat the gravitational pull of the earth, it’s about maximum power for lift off. But after that it gets more complicated.
And that’s where the challenges begin because pure effort alone is not enough for scaling up and it’s where IT/MSPs get stuck.?It doesn’t matter whether it’s just you, you and a few others or an established team where you’re exceeding a million or two in revenue.
At some point, you’ll get stuck. Stuck because you can’t see beyond where you are and how to get to the next level so you find yourself on a plateau.?At best, it’s ok providing an O-K-A-Y way of life.?At worst, it’s consuming and draining.
It happens to all businesses at some point and particularly IT/MSPs but the real question is for how long?
I was a classic example of this in the first business I ran in Budapest.?Massive hard work ruled the day and it worked...but it was draining.?But I was young and of the belief that sheer hard work was what you had to do.?Little did I know…
It wasn’t till a few years later that I began to realise that scaling a business wasn’t just about sheer hard work that the penny dropped.?As such I took the hardest route, fun as it was at the time.?Why did I think working all-nighters and weekends was some sort of badge of honour?
How many more servers and system outages do you enjoy ignoring the family for?
You see I was focused on one thing – the opportunity – so I was selling as fast as I could till I got to a point where I was stuck.?At the time, I didn’t realise there were three vital components to scaling a business: Ambition, Opportunity and Capacity.
They don’t sound all that thrilling on their own however if your business is established then you need to be clear about how they work together otherwise your business will get stuck and you’ll be feeling it in frustration, overwork and/or a lack of reward, being cash in your pocket.
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Which one is it for you or is it all three?
You’re not alone in this as everyone hits this plateau it’s just a question of how long to stay there – months or years.
If you want to work out why you might be feeling frustrated, consumed or not getting enough reward for the effort then The MSP Growth Hub can help you get unstuck.
PS: Whenever you’re ready, here’s three ways I can help you scale your IT/MSP to give you more money, time and freedom building a business that works for you rather than you for it so you can live life on your terms:
?1) Join the?Scale With Confidence IT/MSP?Free Facebook Group
It’s our new Facebook community where smart established IT/MSP owners learn to build a business that works for them rather than them for it – more profit, more time and more freedom.
?2) 36 Ideas to scale your IT/MSP with confidence:
These ideas will show you how to harness your business to work for you, maximise your revenue and install the capacity to get more from your team. You can access them?HERE.
3) Have a listen to the IT Experts Podcast where you hear us talking about all things to do with MSP business growth. You can click on the link HERE and subscribe on your platform of choice.