3 types of clients to avoid
Austin L. Church
Founder of Freelance Cake — Coaching, coworking, and community for advanced freelancers who want the growth without the burnout | Details in About ↓
To win a loyal client who will keep sending you projects takes the same effort as winning one that will leave after the first project.
The trick is knowing one from the other.
Clients who push back on price fall into three buckets:
I’ll explain all three, and give you an effective tactic for differentiating between the second and third.
How do you escape the charging hourly trap?
Start offering productized services.
The right ones help you stand out from other freelancers, increase the perceived value of your work, and earn more in less time.
About Austin L. Church
Hi, I'm Austin, a writer, brand consultant, and freelance coach.
I started freelancing after finishing my M.A. in Literature and getting laid off from a marketing agency. Freelancing led to mobile apps (Bright Newt), a tech startup (Closeup.fm), a children's book (Grabbling), and a branding studio (Balernum).?
I love teaching freelancers and consultants how to stack up specific advantages for more income, free time, and fun. My wife and I live with our wrecking balls and two cats in Knoxville, Tennessee, near the Great Smoky Mountains.
You can learn more at?FreelanceCake.com. You can also connect with me on?Twitter.
Senior Copywriter | Ghostwriter | Content Strategist+Marketer ???. I help founders, executives, and companies scale with content/strategy that builds trust, engages their audiences, and generates revenue. ??
1 年Well said!
Freelance Medical Writer | Targeted Content to Attract, Engage, and Motivate Your Audience(s) | On time, Every time | Freelance Marketing Coach
1 年Many clients do see freelancers as a commodity. Developing client-focused marketing helps us stand out in a sea of freelancers.
Storyteller | Brand Whisperer | The About Page Guy ? |"I help brands uncover and articulate the stories that make them memorable."
1 年Right on sir. Someone new to this business can save a lot of heartache by heeding your advice Austin L. Church!