3 Tips to Repurpose Your Content

Repurpose Content For More Traffic

Repurposing your content is one of easiest strategies for getting more site traffic. You may be bored with seeing the same old posts and adding nothing new to the mix. Repurposing your content is a great way to create more content (and draw in organic search engine traffic) without having to do a lot of writing.

Yes, let the content repurposing begin! repurposing it can be a great way to keep your audience engaged and coming back for more.Want to boost your social media performance and optimise your content marketing strategy? Then you should repurpose your content.

Repurposing content is one of the most effective ways to continue marketing your business once a piece of content succeeds. Reposting and putting a new spin on old content can create a steady stream of visitors, leads, and customers — all without having to do any additional marketing.

?So, how to repurpose?

1. blog posts to podcasts

One way to repurpose content involves turning blog posts into podcasts. Why? Podcasts are a great option for repurposing content because it is voice-based. The great thing about podcasts is that you can also pair video with them, but let’s start with just the audio. This allows you to re-purpose existing written content into engaging audio. You can do this a few different ways:

(1) Take the transcript of your article and convert it into an audio file by cutting out any word that isn’t necessary. Then, once you have finished the transcription, use Audacity or another free audio editing software to create the podcast.

(2) Record yourself talking directly over top of the podcast and then piece together the shorter recording based off of your script.

2. Use your internal data

From your data, Dig past works and turn them into case studies, white papers, etc. You can also use feedbacks by customers to turn them into testimonials.

3. Blog to Vlog

All too often people think that video content is expensive to produce. The truth is, it’s not. It takes the same amount of time to create a video as it does to write an article. So repurpose them to turn into video content