3 Steps to Overcome Cash Flow Problems in Business
??Wandalyn Tan Calupig, CPA??
??Number 1 Most Influential Filipina on LinkedIn??Top 15 LinkedIn Experts in Dubai??Helping CEOs, Coaches & Companies Build Million-Dollar Brands & Get 1K Leads Daily Without Ads thru Proven LinkedIn + Podcast Strategies
Imagine having no problems in cash flow for your business because you are getting international customers and global business partners at zero cost - without expenses and without doing anything because your customers, global business partners, and opportunities come and find you.?
As an entrepreneur and business owner, I thought this was just a dream but everything was possible for me because of LinkedIn.
This May is a miracle month for me in many ways so let me share with you everything I know so you can leverage .
I am passionate about sharing how works for business because I know that the “tried-and-true” ways of building a business are no longer effective.
Live events, trade shows, and networking events are not very effective too. Like I wonder how many of the 200+ startups who participated in the Seamless Middle East last May 23-24 got customers and business opportunities during the event.
, , ,
The best news is that you can leverage to get customers and business partners with its 900 million+ members from 200+ countries and cities in the world.
Majority of the social media platforms like Facebook , Instagram , and TikTok are flooded this is why content creation is “hit and miss” and the number of followers may not be working.
On the other hand, the results I got on LinkedIn are all organic.
?No paid ads
?No premium subscription
?No need to be on the platform 24x7
This week, I want to talk about 3 Steps to Overcome Cash Flow Problems in business based on my personal experience failing in 5+ businesses and based on my experience as a business coach, trainer, and mentor to business owners in partnership with the Department of Trade and Industry
Why is Cash flow important?
Before I discuss the 3 steps to overcome cash flow problems in business, let us first discuss what is cash flow and why is it important.
Understanding and managing cash flow can break or give a breakthrough to your business.
WHY?
This is because according to studies, 82% OF BUSINESSES FAIL because of lack of cash flow.
What is Cash Flow?
Cash flow?in the simplest terms is the difference between money coming to your business (cash inflow) and money going out to your business (cash outflow).
There is positive cash flow when you have more money coming into your business than money going out of your business.
Cash Inflow > Cash Outflow
On the other hand, a negative cash flow is bad for your business because it means you have less money coming into your business than money going out of your business.
Cash Inflow < Outflow
This negative cash flow is the number 1 problem that most businesses face.
Why is Cash Flow Important?
Cashflow is important because:
3 Steps to Overcome Cash Flow Problems in Business
I am humbled and honored to be invited by Yardstick Marketing Management to Eureka 2023 last May 26, Asia's largest business model competition. I get to hear the final pitch from the 10 finalists among the 150 business plans from aspiring entrepreneurs and budding startup founders. Huge congratulations to the founders and to the sponsors of this event Gulf Islamic Investments (GII) .
In my personal opinion, the top 10 finalists all have great ideas and value propositions but unfortunately, they have 1 problem in common - The need to get the funds to grow their business.
The lack of funds is a problem that most startups and businesses have in common and from my personal experience, here are 3 best ways to stop cashflow problems and start getting funds for your businesses.
1. Start Selling Before You Create the Product/Service
In the past, one of my biggest mistakes is creating programs and courses for 3-6 months and then struggling to sell them because I have no idea how to sell them. This means tons of wasted time, money, and energy building something.
On the other hand, one of the most key lessons I learned is to sell it before you make it.
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WHAT DOES IT MEAN?
It means you get paid first even before creating the product or service so you will stop wasting efforts and start getting cash before creating the product or delivering the service.
For example, I scheduled Career and Money Makeover Workshop planned with Dodong Cacanando and Jay Adrian Tolentino last May 27 but we canceled it because the number of attendees are lower than the expected number I envisioned. Hosting events with 3 speakers without marketing is my first experience and I learned a lot.
This experience taught me that the best way to get attendees for a learning event is to find a partner with whom we can collaborate so we can impact and influence many more.
This idea of collaboration is one of the best tools to manage cash flow problems in business which I learned from my partnership with ARIVA Academy Philippines, Inc. Read the second point to learn more.
2. Start Collaborating with Others to Grow Fast
One of the best things I learned in business is that if you want to grow, find businesses you can collaborate with.
This is how big brands like Emirates Airlines were able to serve their customers well because Emirates has agreements with other airlines that allow them to carry passengers from destinations where they do not fly.
Similarly, Emirates has partnerships with banks, car rental, hotels, retail, and lifestyle brands for their frequent flier program Skywards so that their members can earn or redeem points when they use the products and services of their partners.
I love training and coaching so for me, the best way to improve my cash flow is by partnering with organizations for my training and coaching services. My partnership with Net Expat allows me to coach partners of expatriates and mobile employees without spending on marketing because they send me clients.
On the other hand, my partnership with ARIVA Academy Philippines, Inc. , the Number 1 provider of quality and fun-filled learning experiences in Asia, enabled me to reach 900+ people from UAE, Qatar, India, Malaysia, and the Philippines who registered for my training on High-Performing Teams: Top Skillset for its Sustainable Finance and Accounting Professionals. You can watch the recording of my webinar here .
My collaboration with Fabienne Baker and Stella Ekogbulu on our exclusive invite-only group coaching called Queens helping navigate career and motherhood was also made possible because of .
3. Start Leveraging LinkedIn for Your Business
I understand the pains of losing a startup competition because in 2020, I joined Built to Last Hackathon, the first-ever Virtual Hackathon for Female Founders in Southeast Asia. My Working Moms Academy?idea was?one of the 20 finalists out of 128 applications.
I did not get the fund but it did not stop me from getting what I want. Using , I was able to:
I am sharing all of this because I want to help you understand that what is possible for me is possible for you too.
I learned the power of because you are one message away from your business partner, customer, and endless opportunity.
Read my previous articles to discover more about how to leverage . Subscribe here so you will get notified of the next newsletter.
Ready to Leverage Linkedin For Your Business
When you are ready to leverage LinkedIn for your business, send me a message and I will be happy to support you through the following :
I am eliminating all the risks and excuses if you have doubts about whether LinkedIn will work for you because I will give 100% percent of your money back if you did not learn anything from me.
Remember, what is possible for me and my clients is possible for you too. Here is my prayer for you today because?LinkedIn?opened my life to endless opportunities.
MAY ENDLESS OPPORTUNITIES COME TO YOU IN ENDLESS WAYS.
Love and blessings,
P.S.
Send me a message now on LinkedIn if there is any way I can serve and support you and your organization through customized training, coaching, and collaboration. Feel free to inquire about existing offers— I'm here to help you achieve your goals.
--Aviation facts & development...
1 年Very great information ??I appreciate your insightful post ????
Helping CEOs and Directors Achieve Peak Performance | Executive Coach for CEOs, Directors and Boards | Transformative Accountability Partnership | Award-Winning 90-Day High-Performance Director Program
1 年Cash flow is vital and must be a key focus points for leaders.
Passionate about empowering Technology and Financial Services senior executives & professionals in their career progression | Career Change | Job Hunting | Redundancy Consult | Mock-Up Interviewing | Talent Acquisition
1 年One advice i was once given when i had cashflow problems was to write down every day the state of all my accounts. Not to hide them away as tempting as it was. And lo and behold within 2 months cashflow was positive again. I will never forget that experience. The first few days were very painful but it was all worth it! It was almost magical…. Things started to happen…
Scale Revenue | Enabling SME and enterprise companies to secure, scale and retain high-value client accounts. | Scaled previous business to £55m | Former FTSE 250 Sales Director | Author
1 年Cash flow is the lifeblood of a business. It must be managed with all steps to make it positive.