3 Steps to Cultivate the Human Side of Selling (watch this webinar)

Have you missed us?!

It's been awhile since our last newsletter---we've been busy planning BETTER content for you and your sales colleagues.

So why wait any longer—here is a breath of fresh air that you won't find anywhere else.

Over a month ago, we reached out to your friend Keith Kellersohn. He's a renown business anthropologist that specializes in organizational behavior (among other things).

We shared some of the latest challenges facing sales teams across the United States, Canada, and the UK (as found in Salesforce's State of Sales reports).

His response was a blog post and a webinar that you can find below.

3 Steps to Cultivate the Human Side of Selling

Here are Keith's three key steps to improving the customer (human) experience:

1. Focus on a Buyer's "Human" Problems
2. Find a Shared Sense of Community
3. Share the Intangible Benefits of Your Solution

You may be thinking, "What does he mean by 'human' problems? How do they differentiate from normal business pain points?"

And you may also be thinking, "What does he mean by 'intangible' benefits?"

Well, if you'd like to find out,

Read his latest blog post on Veloxy's website: https://veloxy.io/anthropology-and-sales/

And watch his Veloxy webinar where he breaks the 3 steps down into greater detail: https://www.youtube.com/watch?v=aKjhv9GOEXY

Stay tuned... we have more Grade A sales content coming down the pipe!