3 Social Media Shifts You Can’t Ignore in 2025
Katie Brinkley
Elevating CEOs and their brands through Social Media, Digital Marketing Strategy, and Podcast Production | Keynote Speaker | Author of The Social Shift | Podcast Host Rocky Mountain Marketing
Social media is always evolving, and 2025 is bringing some major shifts you need to know about. If you’ve been spinning your wheels chasing likes or posting just to post, it’s time for a new approach. This year, it’s all about depth, authenticity, and intentionality.
Here are three social media shifts you can’t afford to ignore:
Forget about chasing viral moments. In 2025, success on social media is about creating a sense of belonging. Build tight-knit communities through private groups, live Q&A sessions, or even a simple Discord server. When your audience feels connected to your brand, they’ll keep coming back—and that’s more valuable than a fleeting viral hit.
Audiences don’t trust faceless logos—they trust people. If you’re running the show, step into the spotlight. Share your story, your challenges, and your wins. By showing up as the authentic face of your brand, you’ll build trust and loyalty, turning followers into customers and customers into advocates.
Stop feeding the algorithm just for the sake of it. In 2025, it’s all about quality over quantity. Create fewer, more meaningful posts that align with your goals and provide real value to your audience. Focus on starting conversations, solving problems, and building relationships.
Ready to make 2025 your best year yet?
It’s time to stop doing more and start doing what matters. Which of these shifts will you embrace first?
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The secret weapon to every visionary CEO | Fractional Director of Operations | Operations Expert | Clockwork Certified Partner
2 个月I agree with building community from what I see working well with the clients I serve. I am curious- do you see success with the communities that have been built outside of facebook groups? The clients that I’ve worked with that have attempted to build their communities off faceboom seem to have a more difficult time with keeping the engagement up. What have you seen with your expertise Katie Brinkley?
Helping Women Entrepreneurs Raise Up their Voice, Vision & Visibility for Impact | Business Coach | Scale | Growth | Strategy + Soul | Podcast Host | Speaker | Author | CWCC Top 25 Most Powerful Women in Business
2 个月Good wisdom as always!!