3 Simple Ways To Be More Active & Influential On LinkedIn

LinkedIn is an incredible platform for professionals to connect, share ideas, and grow their businesses. However, with so many users on the platform, it can be challenging to stand out and gain influence.

The good news is, if you have optimised your profile and started to grow your network with quality connections, you're already on the right track to increasing your influence on the platform. But, you need to go beyond just joining groups and interacting with members to truly raise your profile, credibility, and perceived authority.

Here are some additional ways to boost your LinkedIn influence:

• Regularly Publish Status Updates

Posting status updates is a great way to stay at the forefront of your connections' minds. Every time you post a status update, it appears in the feeds of all your connections, giving them a glimpse of your picture and words.

Tip: Updates with images and videos are always more engaging than plain text.

• Publish Profile Posts

Publishing articles on LinkedIn is a great way to demonstrate your activity and expertise through long-form content. A few years ago, this was the exclusive domain of top influencers on LinkedIn, but now, everyone can and should do it. It's a great way to showcase your content and become an influencer.

• Stay Active and Consistent

Your LinkedIn activity level can make or break your influence on the platform. If you're absent for weeks on end, people will simply forget you exist. Be active daily and over time, you will see your influence grow in your network.

Status updates, published posts, likes, comments, shares, and group interactions all work together to create a pattern of activity that keeps you plugged into your network. However, it quickly gets buried unless you do it daily. That's why consistent and regular activity is key to growing influence; it can't be achieved with 10 minutes on LinkedIn per week.

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