3 Simple Steps To Go From Surviving to Thriving On LinkedIn

Many business owners are on LinkedIn but don't fully utilise the platform. They may log in occasionally, respond to a message or connection request, and then log out without getting much out of it. But there are some business owners who have mastered the art of utilising LinkedIn to its fullest potential, much like an Olympian in the pool, and it's not as hard as it may seem. The key to success on LinkedIn is to go from passive to active. Instead of just responding, actively reach out and engage with your target audience, and you will see results in your business.

To move from passive prospecting to active hunting on LinkedIn, there are three steps to increase your influence on LinkedIn:

1. Plant the seed by connecting with others and being generous, rather than immediately asking for something.

2. Water the relationship by engaging with others and adding value to their lives.

3. Harvest the crop by starting a conversation and not a conversion, and only introducing an offer after building a relationship and adding value to the connection.

When connecting with someone on LinkedIn, be generous and take the time to compliment their work and give genuine feedback. Once a connection is established, focus on engaging and adding value to their lives by liking, commenting, and sharing their content. Eventually, when the time is right, you can introduce an offer and monetize your activity on LinkedIn.

But it's important to remember that becoming successful on LinkedIn takes time and effort, much like an Olympian's training. In the beginning, you may see little reward for your hard work, but it's important to remember that you're building a foundation that will pay off in the long run. Be patient, be consistent, and be confident, and you too can be a gold medal contender on LinkedIn.

If you're looking to scale your business, join our 10-day lead challenge where we'll show you the exact 3-phase growth strategy every expert coach and consultant needs.

Want in? Click here for more details.