3 Reasons Why People Hate Being Sold: How to get around this.

Do you remember the last time someone tried to sell something, and it just seemed like a bad idea from the moment they started talking? That's what your customers are thinking when you use outdated marketing techniques. People don't want to be sold. They're looking for solutions in general (just by browsing around), or specific ones if there's anything wrong going on at home right now. But when people see a salesperson trying so desperately to get them to buy something today, those feelings of trepidation come rushing back because no one wants another salesperson's pitch after having such a terrible experience before! It's time for a change in order to make more money!

Here are the 3 Reasons Why People Hate Being Sold: How To Get Around This.

- A sales approach that is not personalized to your target audience

- An old school, systematic and formulaic selling process.

- When you go into a sales spiel right away without getting their attention first.

1) How much of your research is based on direct customer feedback rather than industry-standard data? You have to remember that people are unique to a certain degree. How people behave in one environment does not dictate how they will behave in another similar environment given certain uncontrollable variables. Don't get me wrong, I believe in having consistency and thus part of the experience should be methodical. But I also know that there is a time and place for strategy and flexibility, especially at the beginning of the relationship. Learn what your audience wants. Ask questions about what they are looking to do and provide them solutions through your product and/or service.

2) Don't be like those door-to-door salespeople your mother told you never to talk to. Over the past few years, we have been hearing the same cliches and script from rep after rep with no apologies or attempt of adjusting their tactic or approach. If you practice the cold calling approach then start the conversation by qualifying the prospect with a problem identifier. First, you must see if the prospect is worth sharing your information or better yet if the prospect will benefit from your information. The worst thing you can do is ask a girl/guy out without first knowing if they're seeing anyone.

3)Have you ever had a time when one of those people in that non-profit organization, you've never heard of before, tries to sell you an item, subscription or recurring donation just won't stop talking? Now imagine that's you doing the selling and your prospects are feeling attacked. Most salespeople do this and do not even realize they're doing it. Your real prospects are out there looking for you as hard as you're looking for them. Position yourself where they would most likely appear. If this is online then build your brand on platforms that would cater to them. If it's in person then have a sign with wordings expressing a problem and simply say that you have the solution to it. The point is to draw them in then talk to them after.