3 Holiday Fundraising Secrets to Skyrocket Donor Support

3 Holiday Fundraising Secrets to Skyrocket Donor Support

Ah, what a wonderful time of year! ?? As we wrap up 2022, we're seeing our incredible community get more engaged in the positive spirit of giving.

Your potential donors are out there right now willing to be more generous with their time to volunteer, give more money, and help raise support for the causes they care about.

To leverage all this wonderful energy and altruism, we've developed 3 ways to help you reach the hearts of like-minded donors these holidays.

Let's take a look at what these are!

1. BRANDING

Consistency is so, so important, wouldn't you agree?

Every donor touchpoint should have a consistent look and feel no matter which communication platform you use.

This is an INCREDIBLE way to get more attention and engagement in your campaigns!

Check out these compelling stats from MobileCause...

With a Branded Campaign, you could raise 38% more donations and these donors are 66% more likely to become REPEAT DONORS to your nonprofit.

We recommend meeting with your team to ensure every element of your year-end campaign ties together and creates a SEAMLESS experience. This will generate increased levels of donor engagement along the way!

2. STORYTELLING

One of our FAVORITE methods of reaching our donors and partners?

Storytelling!

Always follow the 3-to-1 rule which is to share 3 pieces of COMPELLING content before asking for a donation.

You could share and promote videos, photos, and testimonials without asking for money. Begin sharing EARLY before asking for donations!?

By doing this, you are priming your donors for future calls to action.?

Smartphones make it EASY to create compelling videos and photos that:

  • Showcase the good you are doing
  • Share stories of individuals that have been touched by your mission
  • Highlight the transformative impact of giving
  • Compel audiences to take action

And in terms of views, likes, and shares - Raw footage (which has been captured on a smartphone) consistently outperforms professionally produced videos and photos.

3. DONOR APPRECIATION

Thanking donors is perhaps the MOST important part of your fundraising campaign.

Spread the spirit of gratitude across your network of supporters by INTENTIONALLY thanking donors of all ages.

There is a direct correlation between thanking donors and receiving future donations.

Here are 4 creative ways to show your gratitude:

? Add a heartfelt 'Thank You' video on the confirmation page of your donation screen

? Send a warm email explaining the impact of their donation and attach their tax receipt

? Show them some love on your social media and tag them directly

? Give them a call and leave a voicemail if you can't reach them

Research shows that the #1 reason donors DON'T GIVE AGAIN is that they are unaware of the IMPACT their donation had on your cause.

So always remember to thank your donors and explain the transformative nature of their donations.

You will have them FOR LIFE!

Are you looking to tighten up your year-end fundraising efforts and BOOST your revenue these holidays?

Frame Up For Funding is a 12-week intensive class that gives you the environment and structure to focus on RAISING FUNDS through donor support.

You will learn the secrets of using online marketing and other insider strategies to create a work plan that you can REPEAT each week to generate AMAZING revenue numbers.

Read About How FUFF Can Benefit Your Nonprofit:

https://kblimpactpartners.com/frame-up-for-funding/

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