3 EFFECTIVE TIPS FOR PROFESSIONALS WHO JUST GOT LAID OFF

Have you been through a layoff this year or last??

From the beginning of the year until now, job losses have shot up to a worrying 396% compared to?the same time?last year.?A scary number of planned job cuts reached about 89,000?going?up?by 15% since February.?Research by media?organization,?Crunch base News showed that around 1,450 employees in the U.S. tech sector have lost their jobs?and?it does not stop there.

If you recently experienced a job loss or are at the brink of one, know that you’re not alone, 2023?was a?tough?year for white-collar folks. Numerous individuals are going through comparable challenges. This guide?aims to provide?helpful tips to navigate?tough?times and get back on your feet.

3 Marketing Tips for Professionals Who Just Got Laid Off

1.??Take a Break and Process the Situation

Research shows that being laid off is the seventh most stressful life experience,?therefore?it’s no surprise that going through a layoff is?difficult?and can bring a lot of stress to you and your loved ones. The initial step to realign your professional path is to take a brief break.

Think of a layoff as an opportunity for self-reflection;?think about?your skills, strengths, and the job market. Given the increasing number of layoffs, the likelihood of discovering new opportunities in the months ahead will depend on how well you plan your next moves.

2.?Build a Powerful Personal Brand: Invest in Skill Development

Continuous skill development is pivotal in an ever-evolving job market. Dedicate time to enhance or acquire new skills and invest in yourself. The goal is to become someone companies find hard to resist hiring because of your valuable skills.

One?valuable tool that helps you stand out during jog hunting?is making yourself known online.?Having a personal brand shows what you’re great at and makes you?special.?Your brand,?when done well and kept the same everywhere, tells everyone why you are?awesome.

So, take your skills online. Use social media like LinkedIn to make a consistent and real-time image. Update your resume or CV with all your latest achievements.?Share your work journey,?talk about what you know, and connect with others.

3.?Begin Your Job Hunt

Finding a job after being laid off can be exhausting and downright disappointing. A simple tip to keep you moving?forward;?small but consistent effort can make a big difference. Update your resume or online profile, apply for a specific job, and?have a conversation?with a mentor. The aim is to stay engaged with the job search process regularly.

Get in touch with?people in your industry- colleagues, mentors, and friends from previous jobs. It’s not about how you show yourself but also about your network. Remember, your network could open doors to valuable?mentorships,?and?career advice, and might be the key to reclaiming your dream job, so utilize it wisely.

Attend online events, join communities, and?participate in?networking activities to grow your connections. They could offer valuable insights and even help you find new opportunities. Consider other options like freelance work, contract positions, or even starting?your own?small business. These alternatives may open new doors and provide valuable experience while you navigate your job search journey.

As the uncertainties surrounding job losses persist, the strategies shared in this guide can be a lifeline for those navigating layoffs. Remember, while the road ahead may be uncertain, your ability to adapt and follow these tips can make a real difference in navigating the challenges?that lie ahead.

To learn more, check out my Forbes column on personal branding and storytelling in the digital age: https://www.forbes.com/sites/goldiechan/