The 2nd Subject Line Will Make or Break Your Email Open Rate
Chase Dimond
Top Ecommerce Email Marketer & Agency Owner | We’ve sent over 1 billion emails for our clients resulting in $200+ million in email attributable revenue.
Today's primary content piece is on email preview text.
When you open your inbox, from left to right, you'll have the From Name, Subject Line, and Preview Text.
Think of your preview text as your second subject line. Most people spend a fraction of the time they should on creating impactful preview texts.
A well-crafted preview text can significantly increase your open rate.
My Free Klaviyo Email Webinar:
How to increase repeat purchases with email + SMS campaigns
A while back, I dropped serious insider knowledge about how I use Klaviyo to boost customer retention for my clients ??
The folks at Audiens just released the ENTIRE 70 min recording for free!
In the session, I gave away a TON of email tactics I’m using on a daily basis.
1/?Steal my best email flows
I show step-by-step instructions to create killer flows in Klaviyo, so you can drive repeat purchases on auto-pilot
2/?Common mistakes to avoid
I share hard-won lessons from sending over 1 billion marketing emails!
3/?DTC email teardowns
I break down campaigns and flows from my favourite DTC brands, so you can copy what works
If you’re using Klaviyo + Shopify, there’s a crazy amount of value for you in this recording.?
领英推荐
Copywriting Tip of the Week:
Here's how I'd sum up copywriting in 5 quick steps:
1. Make them read the headline (curiosity)
2. Make them interested (story)
3. Make them read the body (objection handling)
4. Make them believe you (proof)
5. Make them click (buttons)
Simple, not easy.
Marketing Tip of the Week:
The best marketing strategy:
Sell one thing…
For a specific group of people…
With a painful problem…
And enough money to pay for your solution.
Do this and you’ll make money.
Before you go, here are two ways we can work together:
1. If you own/run an ecommerce brand and are looking for a best-in-class email marketing agency,?please fill out this form.
2. If you want to grow your LinkedIn following,?here's some info on my LinkedIn Growth Service.
Have a great week and make sure to send some emails!?
- Chase
Email Marketer
1 年Kylie Nye Lena Kingham
Relationship Counselor || Data Entry Specialist || I help singles and couples resolve their relationship challenges so that they can have a thriving relationship.
1 年This is another insightful lesson for me. I appreciate it
Co-Founder at Thoughtleadr. We build personal brands on X & LinkedIn for incredible founders | Over 3 Billion views for clients | 68K on X
1 年Thanks for sharing! Can't wait to try this out and skyrocket my open rates
I help businesses & brands(any), increase their visibility and sales, through content marketing//°Thoughts leader/nutritionist/entrepreneur/Top digital voice & writer//Social media manager & CEO/business coach & Founder
1 年Very useful,thanks for sharing
Advocate...Gujarat Highcourt-SIENCE 1987...Ex. Municipal Corporator in Ahmedabad ( 1976-1993)...Ex.-Director -GIDC..(1990-1994 )-Ex. Member -Textile committee of India...President-IPLST_NGO-Social worker and Politician
1 年WISH U A HAPPY HAPPY ENJOYING DAY... GOD BLESS U WITH A HEALTHY, WEALTHY & PROSPEROUS LIFE... ROHIT PATEL...