2k19 trending things and steps in Marketing Emails:

As we are already in a fast-moving world and fast crafting technologies. As the time changes 18 to 19 here we listed, worked and involved in numerous work flows and work aspects which we adhere our world well. Now we will discuss the most trending things that we are going to see in the coming months and coming days in EMAIL MARKETING.

 The first and most I’ll step-up and categorize all the things and later on part I’ll explain In detail on everything.

 ·        Clean Targeting and clear segmenting.

·        Interactive emails

·        Storytelling in email content

·        Mobile featured

·        Personalized push

 1. Clean Targeting and clear segmenting:

As the email marketing is becoming as a great power and giving back a great increase on the ROI's as expected and the way of targeting and creating a base contacts records and all together and that was creating a big strategic step to get maximize profits.

 According to the survey-based results some of the major tools in field gave a report of reach in emails with 60% of exact increase in earnings will happened when we segment the target of record base with up to 20 times as more.

 As on finding the smarter way and the best way to delivering the content to the exact audience. We need to qualify the records which we are going to segment for the mail push. We need to smart target the customer or the user in a proper way of approach and we need to nurture the engagement through relevant mail contact and notifying them to take up the action if remained.

 2. Interactive emails:

Does segmenting and targeting is the only possible way to get the more ROI as expected. I’ll not agree with that, including that we need to one more thing as like impacting the email with an interactive to get the results.

 Does a plain text content will give more results…?

 No not either, when we see a flower pot without flower does anyone would like it, if we saw a beautiful flower with flower pot will attracts us more than other, as like the same way when the email content should be having a great detailed info graphics, or the pictorial interaction will get the more audience.

The more insertion of graphic builds with images will create a more headache for us to get spam. Because when we used a high pace of the slices of builds.

As on the other coin some experts say that plain text will be the best way to approach the users/ customers rather than the HTML build contents. For getting out from the spam list. But marketers want to engage the audience and entertaining them with new products and events will only possible by opting into interactive mails. Interactive emails will only entice viewers and encourage them to get through quizzes, survey forms, games, contestants and more.

 3. Storytelling in email content:

As I previously mentioned if we follow the plain text of email content as a send. we need to take an extra step and more proactively to check lot of things beyond regular. An effective story telling is also a great way to get the viewers attention and influencing their behavior.

 Story telling will be the unique in reaching the market segment or buyer persona. As the delivered value will increased on the way of segmentation is done and targeting is done in a clean way.

 4. Mobile featured:

On the other aspect on finding the best email marketing strategy will be the mobile device, which gives the optimization of email for mobile devices. As on refereeing to the stats which were provided by various sources of email over mobile devices will suggest that an email will usually first get viewed on the mobile devices over a computer around the percentage of getting above 50% as compared with other devices.

On referring to see what more on that was about 1000 millions of Gmail users and above 80% of all users will be logged into their mobile devices.

 5. Personalized push

While in these days data protection was becoming stricter for EU, personalizing of the content is becoming more popular as to use in the automated emails. Automation of the mails were leading everyone to get more interaction and personalizing through emails.