#28 Update on Algorithm Insights 2024

This edition is packed with value! First, you'll get your hands on the new, updated LinkedIn Algorithm Report, full of the latest insights and trends to help you stay ahead.

?I’ll also be sharing my roadmap for strategic engagement, designed to help you triple your conversion simply by being more active with your content on LinkedIn. Plus, we’ve secured an exclusive offer from our partner, AuthoredUp, that you won’t want to miss.

And finally, I’ve got one powerful Tip of the Month that reveals a LinkedIn secret most people overlook!

And stop worrying about your reach. Focus on what really matters, your you-niqueness ....

Updated?LinkedIn??Algorithm Report is here!

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The latest LinkedIn? Algorithm Report is here, and if you want to stay ahead of the curve, this is a must-read. Based on an analysis of 600,000+ posts, we’ve uncovered the critical changes that are impacting reach, engagement, and conversion on LinkedIn.

Whether you’re a content creator, marketer, or business professional, understanding these shifts can make or break your strategy in 2024.

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Important to know that our report has looked into data from?december 2023 to september 2024, as our?LinkedIn? algorithm report 2024, published in February used data until november 2023.

Here’s a sneak peek at what’s inside:

- Hashtags are dead: Over the past 8 months, hashtags have had zero impact on reach, and LinkedIn has quietly disabled many hashtag related features although there is still no official statement from LinkedIn itself.

- AI is flooding LinkedIn: AI-generated posts have skyrocketed by over 180%, and AI-written comments are up a shocking 340%. But is this surge of soulless content killing engagement?

- Engagement strategies that work: Instant Reposts, video content, and strategic use of former Creator Tools like Newsletters and Events continue to be key drivers for growth.

-?Get the inside scoop on Company Pages—everything you need to know about reach, engagement, and which content formats are performing best to help you grow your page and connect with your target audience. - a Cheat Sheet that breaks down how each format is evolving after the most recent algorithm tweak. For example, if you’ve noticed a drop in the reach of Document Posts, now you’ll have the stats to understand exactly what’s going on!

DOWNLOAD THE FULL REPORT FOR FREE?

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These are just a few of the findings that could radically transform how you approach LinkedIn in the coming months. Download the full report to get all the latest stats, trends, and actionable strategies to optimize your LinkedIn presence in 2024!

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AI Summit: Forecast'25 - Get your Free Ticket?

The AI Agent era has arrived and it’s redefining how B2B leaders drive substantial revenue growth. Join the AI Summit: Forecast '25 for ????????!

Salesforce recently launched Agentforce at Dreamforce, which sent shockwaves through the B2B tech world. Now HubSpot unveiled its AI agent marketplace.

The message is clear: AI assistance isn’t just the future—it’s now.

AI is no longer a buzzword or a distant promise—it's the competitive edge for B2B leaders gearing up for 2025. That’s why I’m diving into the AI Summit: Forecast ’25 hosted by Hard Skill Exchange, and you should too. Best part? It’s ????????!

What? 3 Days | ?? Executive Roundtables | ????+ ?????? ???????????????? | ????+ ???????? ???? ??????????

When? November 12 – 14 online

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? Top CXOs, like those from Gong, Gainsight, and Outreach, will share exactly how they’re integrating AI into their GTM strategies to drive revenue growth and optimize costs.

? Access cutting-edge AI demos from the hottest tech innovators transforming the landscape. Like Vivun 's “Ava, the world’s first AI Sales Engineer (SE)!”

? Engage in hard-hitting discussions on AI tech stacks, GTM trends, and strategic priorities for 2025—all aimed at helping you plan, execute, and win in an unpredictable market.

Let’s be real—AI isn’t just about automating tasks; it’s about redefining how businesses grow, execute, and scale.

And now I can offer you a FREE TICKET HERE?

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Upcoming: My First Book and 3 Online Courses

I’m thrilled to announce that my first book on generating leads and growing your business via LinkedIn with my 5-Step Social Selling Method is coming soon! Within two months, you’ll have access to proven strategies that have already helped hundreds of professionals build their brands and close deals on LinkedIn. Stay tuned for the release date and early access updates!

Plus, this January, I’m launching three exclusive LinkedIn courses that cover everything you need to know to master LinkedIn for business growth and revenue increase. Normally $150 each, but by pre-signing up, you’ll get all three courses for the price of two—just $300 total! This is your chance to access practical insights and powerful techniques at a special rate.

Sign up here to secure your spot and start 2024 with the ultimate LinkedIn toolkit!

LinkedIn Secret: Make People Hit "SAVE" on your Posts

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When someone saves your post on LinkedIn, it signals that they find your content valuable enough to revisit later. While LinkedIn doesn’t provide direct metrics on saved posts, high save rates often correlate with increased engagement.

Posts that are saved tend to perform better over time, keeping your content relevant and boosting your long-term visibility.

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What Content Leads to More Saves?

Not all content is equally likely to be saved. Images (especially infographics) and documents (such as reports or detailed guides) are saved the most, with images making up 65% of saved posts and documents at 30%.

Posts that offer rich, detailed information—like industry insights or how-to guides—are more likely to be saved for future reference. On the other hand, personal stories, promotional posts, and quick AI-generated content tend to have near-zero save rates.

The Impact and 3 Tips?

1. Create High-Value Content: Focus on detailed, actionable insights or complex visuals (like infographics) to drive saves. Documents and images see over 10x more engagement when saved compared to other formats.

2. Use a Call-to-Action: Posts that explicitly ask users to "Save this post for later!" tend to receive up to 2x more saves. Pair this with high-quality content for maximum impact.

3. Engage with Industry Trends and Case Studies: Text posts that dive into trends or offer detailed case studies also benefit from being saved, as they provide long-term value for users.

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CREDITS:?The insights above come from our research partner AuthoredUp, my preferred content creation tool for LinkedIn

EXCLUSIVE: A 20% DISCOUNT ON AUTHOREDUP??

I've been a fan of this amazing tool from the very beginning. It's my go-to for creating, drafting, and optimizing posts. With features like a powerful editor, AI capabilities, and more, it supports everything I need as a content creator. Plus, it comes with a robust dashboard full of analytics and reports to help fine-tune your strategy over time.

Everyone who has signed up on my recommendation has loved it—and I doubt you’ll be the first to disagree. ?? As a bonus, I’ve secured a 20% discount on an annual subscription for you! For just over $100, you’ll get year-long access to this powerful tool. It’s a no-brainer, especially if you’re working with a small team or a ghostwriter—it can seriously scale your efforts and boost efficiency.

Want the discount?

Go to AuthoredUp and Use code: RVDB24?

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About Me

Unleash Your Full Potential on LinkedIn with Richard van der Blom, Founder of Just Connecting HUB - Your Trusted Expert in Virtual Selling.

As a member of a European LinkedIn Think Tank and sought-after keynote speaker, Richard has trained and spoken to over 300,000 professionals at more than 1,000 companies worldwide, including top names like Nestlé, Capgemini, Deloitte, Siemens, PwC, and InterSystems. His Virtual Selling Program has been implemented by companies with instant and sustainable growth in conversions, leads, and revenue as result.

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