25 Ways To Promote Your Blog For Free (Increase Traffic Fast!)
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Have you been blogging but not able to get the desired traffic? There could be many reasons for that, but the most prominent reason for it is no proper promotion or weak marketing.
Writing a blog simply isn’t enough, with the exponential growth of many blogs over time these days. No matter how strong is the content, there need some strong means to promote the same and take it to the right audience.
Often bloggers do not understand the value of promotion and what magic it can do to your blog’s traffic. I agree, quality is important but what’s the point if the targeted user is not able to get to your blog and not able to read your impeccable piece of content? So, I hope you understand how important it is to market your blog.
Have you been blogging but not able to get the desired traffic? There could be many reasons for that, but the most prominent reason for it is no proper promotion or weak marketing.
Writing a blog simply isn’t enough, with the exponential growth of many blogs over time these days. No matter how strong is the content, there need some strong means to promote the same and take it to the right audience.
Often bloggers do not understand the value of promotion and what magic it can do to your blog’s traffic. I agree, quality is important but what’s the point if the targeted user is not able to get to your blog and not able to read your impeccable piece of content? So, I hope you understand how important it is to market your blog.
Now, often people have this misconception that you need to pay loads of sums to market your blog. You know since there is AdSense and what not. But this is not true at all.
In fact, there are dozens of ways by which you can promote your blog for free!
Yes, you read that right. And since this is something many people struggle with, I am going to make it list down top 25 ways by which you can promote your blog for free.
So without any further ado, let’s jump in!
25 Ways to Promote Your Blog for Free
Here are the top 25 ways to promote your blog successful on the internet and get the maximum possible traffic for your content.
1. Social Media
I cannot stress enough on how important social media is today. Social media emerged to be one of the biggest mediums for advertisements and promotions. The main advantage with social media is, one can segregate one’s target audience specifically and choose them to directly promote the product to them.
Social media platforms like Facebook, Instagram, Twitter, and many other platforms have a specified tool for a blog and other product promotions. Integrating your blogs with social media apps and pages will greatly enhance your chances of reaching the target audience.
Quick Tip: You can share your blogs and articles that you are writing and publishing on your blog. This will allow you to bring in more traffic from social media platforms. This is a must-do activity when it comes to blogging and when you are thinking about the free promotion, nothing beats social media promotion.
2. Email Marketing
Email marketing is a conventional method to reach out to your target audience. Before social media took over everyone, Email marketing was the most effective method to promote blogs and other related products. Even today, this method of advertising is proven effective in terms of conversion and targeted marketing.
When you are promoting using the email marketing method, you need to make sure that your subscribers have positively subscribed to you. If you are sending Emails to random strangers, it comes under the umbrella of Spamming. This is something that you do not want to do if you are up for “white hat promotion”, which is something you should always target for.
But, if you have an email subscribers list, it will make it really easy for you to market your blogs via emails. This helps in keeping in touch with your readers and helps you in creating a proper brand image.
Quick Tip: There are multiple email marketing tools out there which offer free plans for the service they provide. Of course, the features you get will be limited but it is not bad to start with. Once you get a hold of it, you will be able to build your blog by build sending emails. You can send blog updates, daily posts, newsletters, offers, promotions and many more to your subscribers.
3. RSS Feed
One of the most effective ways for blog promotion to date has been RSS Feeds. RSS is a common platform which is a hub for a large number of users worldwide. An effective RSS feed can show up to the world audience and increase the chances of new readers by seeing your content.
In the early stages of social media, RSS feeds were very effective in promoting your blog content. Even today, RSS feed has got its own importance in blog advertising and promotions.
4. Email Signature
Fancy introducing yourself? Well, if yes, this will fit you well.
Adding up your blog link in the Email signature of your blog mail id or your personal mail id is one of the important blog promotion tips one could ever give.
Often it is not realized that a single signature at the end of your mail can carry useful links to your website blog or the targeted location you want them to go to.
It can really get people connected to you, get aware of your blog. It is an indirect promotion, those who read and reply to your emails get to know about your blog and the content in it. This does seem like a little addition, but it can add up to a whole lot of people reaching your blog if you play your cards right.
Quick Tip: You can set the blog link in the signature after including your address or contact number which is usually done in an Email signature. This will give an option to your readers to learn more about you if they wish to. If you are leaving it empty, it will not add up to anything, and a good chance to promote your blog goes in vain.
5. Blog Commenting
This one goes both ways, technical and psychological.
Who do you believe people tend to like more? A person who is quite in the corner not paying attention to the crowd or the one who is taking an initiative to talk to the community he is living in?
I think we both know the answer to that. The one who is showing efforts. That’s right!
Similarly, it goes into the digital world. The more you interact with other users, the more you are brought to the spotlight, and this can easily be done by commenting on other blogs.
Also, did I mention this?
Commenting on other blogs with your blog post is a good way to get backlinks.
Commenting just two good lines of appreciation is a good gesture, and that will be of your use in the future. But, you need to understand that this begins with honest appreciation.
Quick Tip: The faker or “copy-pasted” your comment is, it will directly be sniffed out by the bots and the authors. So instead, try to genuinely appraise your partner or competitor blogs.
6. Post Frequently
What can be more upsetting than a blog that does not post regularly?
One of the things bloggers do not get is that they need to have some content for their regular users. If they do not have content for their users to read, what are they even promoting?
Although this is an indirect thing, it is very important for any blog. It helps your readers to stay updated with your posts and also help them get to a conclusion that how updated are you.
By showing some blog activity with some content regularly, it will help the readers whether to stick with your blog or not. Also, the new readers would see how frequent are you with the posts and choose as per that. Be it, daily, weekly, fortnight or monthly there should be a consistent time frame upon which the readers and subscribers can rely upon.
Quick Tip: Create a content calendar and follow it religiously. Set aside some time for your blog writing so that you can keep up with your blog publishing and do not get mixed up in other activities.
7. Guest Blogging
Guest blogging is one of the promising and effective ways to promote a blog. In guest blogging, a blog owner or a person approaches another blog for publishing an article on their blog in turn for a high-quality article.
If you do not have a brand name, it can be a challenge for some bloggers but definitely not for all.
When you have a good name in your industry, it is easier to get your articles approved, but it does not mean that your proposals will always be rejected.
You just need to focus on the value you will be adding to the guest blog. Also, another part of guest blogging is link building, when you get more posts on other blogs linking back to your website, it helps a lot in SEO.
Quick Tip: When you are pitching the article to any blog, make sure that you are really thinking about the ideas that you will be sending out. Many other bloggers must be accepting the guest articles, but if you have a good idea or topic that will add significant value to the targeted blog, then you are good to go.
8. Quora Commenting
This might sound new to most people, but one can actually promote their blog effectively using Quora. How?
This can easily be done by answering the questions that are being asked around your blog niche. When you are answering this single question, you are definitely not answering to a single person.
If you have used quora, you must have noticed the view count under each comment, and that is what changes the game.
Also, since Quora is not just a forum any more. The questions asked in quora are the first one to appear in search engine page results, and that will help in building your brand by answering the question there.
Quora also has topic-related questions. Selecting such topics and answering with links to your blog is a really a cool idea. But you have to make sure that, you have all the needed information to answer the question.
Quick Tip: Google up the questions you think your blog works around. Ask the questions that you think can lead the users to your blog. Once you do that, comment a nicely crafted response in the thread. This will help you eliminate the mediocre questions.
9. Youtube
Youtube is another great platform to promote your blog through videos. Although not a surprise, when you are regular on your youtube promotions, you can actually pull significant traffic from the video sharing platform.
It is much better if you have an account on the name of your blog, through which you can stay connected to your readers uniquely through your blog channel on youtube.
Some find it easy to do video sharing, and some find it difficult. It all depends on the niche as well. If you are going with a niche like travel, it definitely is easy, but you will be facing much more competition, but again the video that you need to upload will require good footages and production quality.
On the other hand, if you are blogging on a niche which is difficult to handle on video formats like an investment, you need to think more on how you can display the video in a much more engaging way. But again, you will face lesser competition.
Quick Tip: Start making normal videos which do not eat up a lot of your time. When you see the gears moving, and the subscribers rising, improve your video quality and extend the time you give to your videos.
10. Link other Blogs in own posts
This is an effective and a potential blog promotion tip which can increase the exposure of your blog. While writing a blog article of your interest, you can give the link of a blog post, which you can relate to the current article.
Links like these may trigger other bloggers to notice your blogs and refer your blog posts in their blogs. In this way, it helps your blog receive exposure from other bloggers and helps in the overall promotion.
You also need to understand the quality of the blogs you are promoting. If you are promoting blogs that are at the same level as of yours, it might not help that much, but if you are promoting blogs that are useful to the readers, it will help them in understanding your piece of content in a better format.
Quick Tip: When you are promoting your blog by linking other blogs in your content, make sure you are actually linking some strong blogs that can actually be useful to the end user. You should not force the linking. A good way is to quote your sources of information and add them to the context of the blog.