24 UNDENIABLE TRUTHS ABOUT WEIGHT LOSS

1. Calorie Surplus = Weight Gain

2. Calorie Deficit = Weight Loss

3. Weight Loss does NOT = Fat Loss because...

4. Scale weight can be lost from water, intestinal matter, muscle mass, glycogen stores, body fat

5. The only goal should be losing body fat

6. Insulin does not make you fat

7. Carbs don't make you fat

8. Fats don't make you fat

9. Protein does not damage your kidneys

10. Exercise burns fewer calories than you think and thus...

11. Exercise contributes minimally to calorie deficit needed to lose body fat effectively, and so...

12. You can lose ALL the fat you want without any exercise

13. Lifting weights builds muscle (cardio does not)

14. More muscle you have = better you look, faster your metabolism + healthier you'll be and longer you'll live

15. When lifting to build muscle, Quality > Quantity

16. Extreme/restrictive diets NEVER work long term

17. Ketosis does not make any difference and does not cause more weight/fat loss than an equal calorie, high carb diet

18. How many meals you have per day does NOT matter as long as total calories consumed are the same

19. Not eating after 7pm is a silly, old idea. Eat whenever you're hungry.

20. Skipping breakfast is even dumber. Eat when hungry.

21. Fasting is unnecessary and all the alleged "health benefits" come from losing weight, NOT from fasting

22. Calorie surplus is not needed to build lean muscle

23. You CAN lose fat and build muscle at the same time (most of my clients do just that)

24. If you don't evolve your identity/self-image, you will NOT keep the weight off, regardless of how you lose it

On April 1st, I am starting a new, 12 week Guaranteed Ripped coaching program.

20 entrepreneurs are going to lose 15-30 pounds of fat and get the strong, lean, sexy body that gives them all day energy, laser-like focus and superhuman productivity.

You can do nothing and gain a few dozen pounds by the time quarantine is over, or you can come out leaner, sexier, looking and feeling better than ever before, with your energy and confidence sky high.

Choice is yours, starts next Wed.

Comment below or DM me for details.

P.S. - 3 spots left, first come first serve