229: Why the Wealthy Are Betting Big on Private Credit with Peter Sack

Private credit has been around for centuries, but in recent years, it has surged in popularity—especially among the world’s wealthiest investors. Family offices and institutional investors are shifting away from traditional fixed income and embracing private credit for higher returns, stronger downside protection, and better diversification.

Today, I’m sitting down with Peter Sack, co-founder and partner at Chicago Atlantic, one of the largest private credit firms in the U.S. Chicago Atlantic has deployed over $2 billion in cannabis private credit alone, with additional investments in venture debt, digital infrastructure, and lower middle-market lending.

In this conversation, Peter breaks down why private credit is booming, how it compares to traditional fixed income, and where the best opportunities exist today. If you’re looking to diversify your portfolio and invest like the ultra-wealthy, this episode is a must-listen.

In this episode, you’ll learn:

? Why family offices are increasing their allocation to private credit.

? How private credit offers equity-like returns with lower risk.

? The impact of rising interest rates on private lending—and why banks are failing to keep up.

? How Chicago Atlantic structures private credit deals, including high-yield lending & equity kickers.

Check out this short clip from the episode…

Why Do the Wealthy Invest in Private Credit?

CLICK HERE to watch on YouTube.

You can also listen to the interview on Apple, Spotify, or wherever you get your podcasts!