2025 UPDATE!! Expert Tips for Selling Your Home Quickly in a Competitive Market

I had an interesting conversation with a property owner last week. He was frustrated, and it was easy to see why.

“I don’t understand,” he said, shaking his head. “My house is in a good location. It has everything buyers should want. But for six months, it’s been sitting on the market like expired goods.”

I asked him a simple question: “When last did you step outside and look at your house the way a buyer would?”

He paused.

Most property sellers assume that just because they love their house, a buyer will too. But buyers don’t care about your personal connection to the house. They care about value, presentation, and the deal they are getting compared to other options.

If you’re trying to sell a property, you’re in a competition. And like in sports, the most prepared player wins. The real estate market is not just about listing a house and waiting for buyers to rush in. It’s about strategy, marketing, and packaging.

So how do you ensure that your house doesn’t sit on the market collecting dust, losing value daily?

Let’s break it down.

The Reality of the Real Estate Market

Here’s a fact: Properties that remain listed for too long eventually sell for 10-20% less than their actual market value.

Why?

Because buyers assume that if a property has been available for months, something is wrong with it. It’s like scrolling through Jiji and seeing an item that has been listed for 180 days—you immediately start wondering why nobody else has bought it.

And let’s not forget how competitive the market is. According to property industry reports, buyers today have more options than ever. If your house doesn’t stand out, it will be ignored.

The question is: How do you make your home attractive, sell fast, and get the best possible price?

How to Sell Your House Faster in a Competitive Market

1. Price it Right from Day One

Overpricing is the biggest mistake most sellers make.

Forget sentimental value—your emotional attachment to the house does not increase its market price.

Serious buyers do their research. They compare similar listings, check market trends, and consult agents. If your price is too high, they will move on. And when you start reducing the price later, it looks like desperation.

The best strategy? Price it competitively from the start. A well-priced property attracts more interest, creating urgency and sometimes even bidding wars.

2. First Impressions Matter: Improve Your Property’s Appeal

In real estate, packaging is everything. If it doesn’t look good, it won’t sell fast.

Buyers don’t just buy a house—they buy a vision of their future. That vision starts the moment they see the first picture of your house or step into the compound.

Here’s what you can do:

• Freshen up the paint – A small investment in a new coat of paint can add significant appeal.
• Fix small repairs – Leaky taps, broken tiles, faulty doors—these little things turn buyers off.
• Declutter – Remove unnecessary furniture and personal items so buyers can imagine themselves in the space.
• Improve landscaping – Overgrown weeds and dirty surroundings kill deals. A clean exterior boosts value.

3. List on the Right Platforms & Use Quality Marketing

Selling a property is not about just posting it in one WhatsApp group and praying. It requires a strong marketing strategy.

• Use high-quality pictures. If your agent is still using a 2015 Android camera, fire them.
• Write a clear and compelling description—highlight the benefits, not just the features.
• List on multiple platforms: Property websites, Facebook groups, LinkedIn, and real estate networks.
• Consider video tours—especially for high-end properties. Buyers love visual storytelling.

4. Be Flexible with Payment Options

Many buyers today are looking for flexible payment plans. If you insist on “full payment only,” you will limit your pool of potential buyers.

Consider installment payments, mortgage options, or even partnering with a real estate investment company to help structure deals. The goal is to sell, not to keep waiting for the perfect buyer who wants to pay in cash immediately.

Conclusion: Get Your House Sold—Fast!

Selling a house is not by luck. It’s by strategy.

If your house is priced right, looks good, and is marketed properly, it will sell faster—and at the best price.

Looking for expert help to sell your property or make a real estate investment? I sell properties all over Nigeria, from ?500k to ?40M, with titles like C of O.

For those who don’t want to buy land, I have real estate investment opportunities that pay 30-50% in 12 months.

I also have houses, off-plan deals, and commercial properties.

Want to invest? Let’s connect.??

??Instagram: thecommissioneroflagos ??Twitter: nelsonchinons12 ??Facebook: chinonso.nelson.31 ??LinkedIn: chinonso-nelson-858811139 ??WhatsApp: wa.me/2348134273672

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