2025 trends your attendees can't get enough of.

Hey experience architects,

The new year is here, and with it comes a whole new set of trends that will shape the future of corporate events.

If we’re being honest, 2025 is all about stepping up, thinking differently, and creating event experiences people can’t stop talking about.

We’ve been diving into trends and attendee preferences, and here’s what the numbers tell us:

A quick peek at the numbers.

In a recent poll with 466 respondents:

• 39% said “Love activities, adds fun.”
• 11% prefer “Sessions only.”
• 48% say it “Depends on the type of activity.”

Translation?

Attendees are looking for more than just sessions and keynotes—but only if the activities feel meaningful and engaging.?

Let’s talk 2025 trends.

This year’s buzzwords? Sustainability and Sensory Experiences.

But what do they mean in action?

Here’s a sneak peek:

?? Sustainability: The era of zero-waste events is here.

From sustainable venues to curated swag that won’t end up in the trash, it’s about creating impactful events without impacting the planet.

Did you know 40% of traditional swag gets discarded?

Let’s change that.

?

?? Sensory Experiences: Attendees are craving immersive, multi-sensory interactions.

Think chef-led tastings that tell a story, sound baths that soothe the mind, or dining experiences that turn meals into moments.

It’s not just about being there—it’s about feeling it.

Want to dive deeper?

Download our 2025 Event trends guide and uncover how to:

• Engage Gen Z with experiences that they will actually remember.?
• Turn attendees into influencers.
• Transform your event hub into an interactive playground.

?? Download the event trends guide.?

Let’s make 2025 your most unforgettable year yet.

P.S. What’s the trend you’re most excited to try this year? Reply to this email and let’s chat!