2025 Sales Resolutions

I’d like to share my 11 sales resolutions with you. I think sales is an absolutely unbelievably amazing profession, but really, I don’t like to call it a job. I see it as a lifestyle that is a privilege to live.

As we approach the New Year – 2025, here are the 11 sales resolutions that I have set for myself and I hope you’ll do the same.

1. I will own my destiny.

I am not going to let others control my life, only me. Every great salesperson takes control and does not allow others to control it for him/her. That is how you own your destiny.

2. I will own my time.

Our time is our most valuable asset. It’s the only thing that you cannot make more of, no matter how hard you try. Every moment of the day must be used as efficiently as possible. You can’t afford to waste it doing things that really don’t need to be done, or things that don’t help the customer.

You are in charge of your time. It’s yours to own.

3. I will be a rainmaker.

It’s easy to be a rain barrel where you just set it out there and let the water fall in; however, it doesn’t ever catch anything from the side. A rainmaker, on the other hand, goes out and creates incremental opportunities for their customers. That is what you want to strive to do – every day. Focus on being a rainmaker.

4. I will create more value.

This is key if you’re going to be a rainmaker. You must create more value for your customers, prospects, and every person you come in contact with. That’s how you measure up to be a top-performing salesperson.

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5. I’m going to appreciate every customer.

This may sound simple and easy, but take a moment to stop and really think. How many times have you had difficult customers? How many times have you struggled to be grateful for those hard people you come in contact with? I know you’ve been through this, but really try to appreciate every customer.

When you begin to appreciate each and every one of your customers, you’ll begin to really understand where they’re coming from.

I’ve also learned that when I set my mind on appreciating those around me, I am a better listener. It’s amazing how much better I hear people.

6. I will stay focused.

I know what my goals are, and I will stay absolutely dialed in on each one of them. In order to do so, I have to stay focused. If you look back on the last five things I have shared in this list, what do each and every one of them require? Focus. Great salespeople don’t get caught up with squirrel, squirrel, shiny objects. They don’t get distracted but remain focused on the mission at hand.

7. I will give more referrals.

It’s easy to sit there and say that you want more referrals because referrals are a great way to grow your business. If you spend more time giving referrals, you’ll feel a lot better about yourself. In doing so, you’re helping other people. And isn’t that what sales is all about?

8. I will listen better and ask better questions.

Believe it or not, salespeople don’t have the answers. All of us like to think that we do, but how do we know the answers when we don’t know the questions? We don’t even know what to say. We must just shut up and listen. I know I need to listen more and ask better questions.

Sometimes I get into trouble when I rush to the solution or rush to what I think the customer is looking for in the outcome. We are all better off if we stop, wait, and listen.

9. I will always be a positive voice

Now more than ever, this is so important. I will always try to be a positive voice. What does that mean?

It means that when everyone around me is a naysayer when it’s easy to complain and get upset, I will strive to be the positive voice. Why? Because I think the positive voice remains calm, listens better, and in general, attracts more attention. I don’t say this from an ego standpoint, but in terms of simply bringing calm and a sense of peace.

When I am the positive voice, I become the light on the hill that people gravitate towards.

I desire to be the light that shines helping my customers grow and also helping me grow.

10. I will stop making excuses.

I don’t have time for excuses. You don’t have time for excuses. Sure, I understand that not everything is going to go right, but I’m not going to make excuses for it. I just move on. Making excuses is a quick way to blame other people for everything that’s going on, and that doesn’t help anyone. We see that far too much in society in our world today. I’m not going to participate in that.

11. I will never stop learning!

This coming year, I will focus on learning more every day. I want to challenge myself to learn something new. When I do so, the results are amazing, because learning has an ability to compound. Knowledge is one of the greatest assets we can bring to our customers and one of the greatest assets we bring to ourselves.

As we head into the new year, I shared my 11 sales resolutions—now I’d love to hear yours! Share them in the comments and let’s inspire each other to reach new heights in 2025.

Sales is an incredible profession that allows us to make a meaningful impact every day. I’m grateful for the opportunity to help others and grow alongside this amazing community. Here’s to another year of success and service!

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As always, great selling!

MH