2024 NADA Chairmen Gary Gilchrist: Passion, Intention, Unity

The auto industry is a place of constant change. Technology changes, marketing methods change, customer preferences change, and, as we saw at NADA, leaders change.?

This morning, NADA's Chairmen Geoff Pohanka handed things off to Gary Gilchrist, who will serve as chairmen for 2024.??

Mr. Gilchrist spoke directly to the dealers in the room, wasting no words or time as he shared the importance of passion, intent, and unity as we venture deeper into this year.?

"Be as impassioned about the defense of the entire franchise system as you are for your own franchise."?-Gary Gilchrist, 2024 NADA Chairmen

Embrace change and Strengthen Collaboration.

The transition to electrification, the emergence of direct sales models, and new emission regulations present both challenges and opportunities for dealers. The message is clear: engagement with lawmakers at local and national levels is crucial. Such attention ensures that the industry's voice is heard, shaping legislation supporting the vital role of dealerships. Strengthening relationships with automakers is also critical, providing a unified approach to the industry's shift towards sustainable mobility solutions.

Understanding consumer needs and preferences is highlighted as key to maintaining relevance and meeting the evolving demands of the market. This consumer-centric approach ensures that dealerships remain indispensable in the broader automotive ecosystem.

Rallying Passion, Unity, and Proactive Engagement

The call for passion, intent, and unity among dealers is more urgent than ever. Significant investments in electric vehicle (EV) inventory and charging infrastructure underscore the commitment to adapting to the industry's shift. However, the collective voice of dealers is essential in discussions with automakers and policymakers, ensuring the industry's needs and perspectives are adequately represented.

The challenges posed by new regulations, particularly from entities like the FTC, are acknowledged as significant but surmountable with a unified and informed approach. Dealers are encouraged to navigate these challenges together, advocating for regulations that support the industry's growth and sustainability.

Leading with Innovation and Collaboration

The insights from industry leaders serve as a call to action for dealers, emphasizing the importance of leading with innovation and Collaboration. The future of mobility is being shaped by the decisions and actions taken today. Dealers play a pivotal role in this process, and their proactive engagement in political, legal, and educational efforts is essential.

As the auto industry continues to evolve, dealers' adaptability, unity, and proactive engagement will be vital to navigating the challenges and seizing the opportunities that lie ahead. The insights provided by Pohanka and Gilchrist offer valuable guidance, highlighting the critical role dealers will play in shaping the future of mobility.

With Gary at the helm, we are optimistic and excited to see what this year means for dealers and the communities they serve.