#2024 March
??? Product Updates
We are thrilled to share (as Yahoo! Finance did too) that Prefixbox is now deeply integrated with Salesforce, so you can easily install our app from Salesforce AppExchange.
Prefixbox seamlessly connects with SFCC to automatically improve your search and discovery experience, and boost your conversion rate.
?? Let's Meet - Upcoming Events
Our Sales Executives will attend the 15th Retail Summit Conference (CEE) in Warsaw, Poland on April 9-10.
The Retail Summit is a premier event for building relationships in the retail and consumer goods industries in the region.
In his presentation, János will talk about the emergence and revolutionary benefits of AI search. Join him to explore the power of advanced technologies in transforming the eCommerce landscape!
They will talk about our approach to Vector Search, and the significant live A/B Test Results we have achieved utilizing it.
Let's connect there! ??
?? New Content
We know how the search experience can make or break the shopping journey - it's the difference between a satisfied customer swiftly finding what they seek and a frustrated user abandoning their cart.
To stay competitive and take advantage of the latest on-site search technology, many E-commerce sites are turning to third-party search providers.
In this article, we examine the main benefits of utilizing a third-party search solution and provide a list of some common challenges that are helpful to be aware of.
领英推荐
Our online and offline experimentation tools are easy to use and help you improve the search experience with data-backed optimizations.
Online experimentation consists of A/B tests live with your store’s visitors, while our Offline Search Relevance Measurement tool allows you to crawl your search engine for a subset of your search queries.
Want to hear more about A/B tests, and how we run experiments at Prefixbox? Check the video! ??
Check out our new 1-minute showcase video! Our AI-powered Search Engine, Typo-Tolerant Rich Autocomplete, and AI Recommendations are designed to increase conversion while helping shoppers navigate their shopping journey and find what they're looking for.
?? Recommended Articles
In 2024, the marketing landscape is undergoing a significant shift towards commerce media, highlighting the importance of retail media and e-commerce as crucial avenues for brand enhancement.
AI and emerging technologies are revolutionizing personalization and driving the rise of user-generated content for enhanced authenticity.
Despite the digital-native status of Gen Z, the International Council of Shopping Centers found that they still engage in significant in-store shopping, particularly for new items in categories like clothing and beauty. 97% of survey respondents said they shop at brick-and-mortar stores; 95% said they shop online for convenience.
Gen Alpha consumers, though still children, exhibit early brand preferences, challenging the assumption that they lack brand affinity or purchasing power at their age. These unexpected behaviors highlight the importance of understanding evolving consumer habits across different demographics for retailers, so they can adapt their strategies accordingly.