2024 Financial Narrative Wrapped

2024 Financial Narrative Wrapped

What an incredible year it's been! We have so much to celebrate.?

We would like to take a moment to share the accomplishments of our #FinancialNarrative network and express our heartfelt gratitude for your continued support and participation.

Read on for some exciting event highlights, new initiatives and research, and more!

In 2024, we hosted 14 in-person events in New York, London, Chicago, and Las Vegas. We’re proud to have brought together 600+ members across these events to exchange ideas, inspire change, and drive innovation.

Event highlights:?

Our monthly Breaking Narratives roundtables became a cornerstone for peer-to-peer dialogue, while our webinars (Martech Stack Mastery, Thriving Through Crisis, Media Training for Media Trainers, 2024 Salary Survey Insights & Trends, and Wikipedia Workshop) addressed the current challenges and opportunities our members are facing.?

Partner Expansion

This year has been a testament to the power of connection, partnership, and shared vision.?Thank you to all our partners and sponsors who believe in our work and mission - Acrisure LinkedIn Goldcast Axios HQ Opinium Clear Marque Vivace Vested Qwoted Red Lab Finance Studio 美国波士顿大学 ALK Talent Sports ??

This year, we welcomed over 180 new financial marcomms leaders to this community. Our growing network of 1,000+ members has faced a year of transformation, adapting to professional shifts and unlocking new possibilities. We showcased career advancements in FN News’ People Moves, and added new opportunities weekly to our Career Collection. In the coming year, we will continue to support and cheer you on every day as you experience big career moves, bold professional growth, and moments of impact.

? 2024 Member Survey Invitation ?

As the Financial Narrative community continues to grow and diversify, we are eager to connect, empower, and educate our members in new ways. To help us create the best possible programs for you, please complete our 5-minute member survey. Your feedback will help us improve our 2025 events and member experiences. We’d love the chance to hear from you!

Note: this is an anonymous questionnaire and your name, company, and email address will not be associated with your answers.

We are truly grateful to our ever-growing community for your continued support and engagement. BIG THANKS for all the insights, varied perspectives, and inspiring stories shared by our members and speakers virtually and in person this year.

Not a member yet? Check out our site and apply today ??? ?? https://lnkd.in/gQe7Xefx

We created a great slate of resources in 2024 in order to gain more insights into the evolving compensation, talent, and outlook of financial marcomms leaders.

Our 4th annual Salary Survey, conducted in partnership with strategic insights firm Opinium, dives deep into salaries, benefits, employee retention, and job satisfaction across the financial services industry in both the US and UK.?

In November, we launched our first QUARTERLY PULSE Report focusing on strategic areas of focus and priorities for 2025. This research, representing firms of all sizes from the US and UK, uncovers how marcomms leaders’ priorities have changed in recent years, how the impacts of marcomms efforts are measured, and the importance of ROI in 2025.?

To aid in member’s tech stack development we launched FN Recommends, our first annual list of best-in-class resources for financial marketers. This carefully curated list highlights leading companies across eight critical categories, showcasing tools and partners that can help enhance operational efficiency, improve customer engagement, gather actionable data, streamline processes, foster team collaboration, and more.

As we step into 2025, we are excited to share with you the most interesting, innovative, and influential leaders in financial marcomms, the #FinancialNarrative 50. Keep an eye out for all the list in January!

As always, any time we can help with questions about upcoming events or the community in general feel free to reach out via email - we would love to hear from you.

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