2022 is Going to be a Big Year for Car Lovers
Jae Davis, MBA
Experiential Marketing Consultant | Corporate Consulting | Strategic Event Planning | Branding | Media Relations | Training & Education | Thought Leader
It was only a matter of time until the Detroit Auto Show made a comeback. After all, this iconic event has been around for years. And now, it's coming back in 2022 with some major changes that are sure to shake up the industry. So if you're a marketer or just interested in automotive news, read on to find out what to expect from the show next year!
Marketers are always looking for ways to connect with consumers and build brands. And what better place to do that than at the Detroit auto show? Planned for September 14-25, the auto show will take place at Huntington Place in Detroit, the perfect venue for marketers to connect with car enthusiasts and industry experts, learn about the latest trends and technologies, and test drive the latest models. This year's show is sure to be a hit with its focus on electric vehicles and emerging technologies. So if you're in the market for a new car, be sure to check out the Detroit auto show. You might just find your perfect match.
The organizers claim that the main show floor at Huntington Place is sold out, indicating a high level of interest in the event. There will be a traditional car and technology exhibition inside Huntington Place, with plans for at least five active tracks. Additionally, there will be several dynamic activations outside Hart Plaza. This car show provides an opportunity for marketers to reach a large number of consumers interested in cars and technology. Brands will also have a chance to showcase their latest products and innovations.
This year's auto show is set to be a big event for marketers, consumers, and brands alike. The focus on emerging technologies, particularly in the EV space, is sure to generate a lot of interest and excitement. With the show's transformation, it will be an experience unlike any other before. This is a great opportunity for marketers to promote their products and services to a wide audience. Consumers will have the chance to see the latest and greatest in automotive technology. And brands will have a chance to build awareness and hype around their newest products and offerings. It should be a great event for all involved.
The Detroit Auto Show is one of the largest live events in the automotive industry, and it offers marketers a unique opportunity to connect with consumers. The show will debut with the signature Charity Preview on September 16, and tickets for the event will go on sale on July 11 at $400 each or $700 for a pair. The organizers promise an energized citywide celebration on Charity Preview night, with downtown restaurants, bars, and other venues activated that evening. This provides marketers with a great opportunity to connect with consumers in a fun and unique way.
After a three-year hiatus due to the pandemic, NAIAS has announced it will be returning in January of 2022. This is great news for Detroit and for the auto industry as a whole. The show is expected to bring in millions in revenue and create numerous jobs.?
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