2019 Digital Reality Year?
.Anna Solovyova
Gen AI Expert. Building new products. Bridging technology and Human-Centric Solutions ??
Everybody likes a start of the new year mainly because of the super-futuristic forecasts that a lot of the visionaries made every year. Thats amazing feeling - each year you read the fantastic predictions about flying cars, smart gadgets and other cool staff, but in the end of the year you realize that the only one big splash was made by the tiny changes in the iPhones. But nonetheless next year you read the next futuristic forecast and get ready for really ground-breaking technologies this year. Who knows, maybe 2019 will make us believe that this forecasts work?:)
But among the thousands of this essays there is the one that are not only well-known, but also very respectable due to the the level of coincidence of predictions and reality. I think that you already guess what I mean. And few weeks ago one more famous Deloitte forecast was released.
No need to write down all the postulates from it here, because you find all the text and video materials by the link. But the thing I want to type with you is the term "Digital Reality" that is used a few times in 2019 Deloitte tech trends report.
So, let`s dive deep into the Digital Reality as we experience it today. In the most widespread meaning digital reality is the combination of the VR, AR and XR. I think that you have seen this terms a lot of times, and maybe you even think now "one more hype forecast for the virtual reality makes me sick". Me too. And thus Im working closely with VR/AR am not the one who believe that this technology will break our standart way of living/communication/partnering/parenting/etc. Why? Because VR technology appeared on the market 5 years from now, and it gained almost no public attention for this day. No good content, expensive equipment, heavy helmets, full binding to home use are only the few things that makes me think that its not a breakthrough technology. Yet. Or maybe at all.
But the thing is that Digital Reality is not only VR/AR games and massive odd helmets. I even can say that for me Digital Reality is very massive term, because it involves all of the spears of our every day life - from touching our smart-friends every 5 minutes to the total scary fo the web-cams spying you from the every corner of the gadgets. So, we live in Digital Reality at least for 2 decades, and while it was mainly individual space, nowadays Digital Reality becomes more interesting for the business.
Deloitte forecast also underline this trend - according to it digital reality will get the big attention from the business sector in the upcoming year. Thats really can make a sense - while VR games became popular only a 2 years ago, VR/AR education for professions that involves high-level risk of injury, point work with systems or that need very developed interaction system to achieve quick results gained popularity 5 years ago and still commonly used among big companies. And now the new point of the evolution came - where companies will use Digital reality capacities not only to educate, but also to communicate more efficient, gain the data and interact with environment with minimum loss of the personal energy. Perfect professional version of the Matrix.
Why Digital Reality trend will become more interesting to watch 2019? From my point of view the big bang of XR technology will happened when Digital Reality will will merge blockchain technology and the best practices of ML. And here will real miracles happened - smart XR systems that can build the environments, communicate with people and prevent incidents. And thought this sounds too epic for now a big number of companies working in this filed is the best index of the rapid growth of the capital to this field of technology merging. And where money comes- there is always a big bang appears.
What do you think about that? Do you feel like living in the Digital Reality now?
Yours,
TG