You Should Blog
Brenda Meller??
![Brenda Meller??]()
Brenda Meller??
LinkedIn Coach Serving the Self-Employed, Executives & Corporate Teams | Offering 1:1 Coaching, Online Programs & Team Training | Follow for LinkedIn & Marketing Tips | LinkedIn Strategist & Speaker ????
Want to jump start views on your LinkedIn profile? Need an easy way to demonstrate your expertise to help find leads?
You should blog. Really.
You are reading a blog. This is a blog. And it's super simple to do thanks to the folks at LinkedIn. You can even make it in a list format with no knowledge of HTML formatting or coding. Here's how.
- Think of a topic where you have expertise. It should be a topic that people would be interested in reading about.
- Click on that pencil icon next to your name on your LinkedIn homepage. It's in the box where you post your status updates.
- Write your blog. Click to share. Tag people who you think might be interested in reading it. For example, this week I was talking about how cool this LinkedIn blog feature is to a friend, and suggested she blog on LinkedIn to help get the word out about her business. She inspired me to write this blog. So now I'm going to share it with her.
- Ask people who read your blog to comment on it. This increases engagement and readability. Some people aren't aware of the power of commenting, so this nudge will be helpful, both to you and to them.
- Check out your blog stats to see how many people are reading it and commenting.
- Then, give me a shout out when you realize how cool the LinkedIn pulse (aka LinkedIn blog) tool is.
Like this blog? Find it helpful? Share your feedback in comments.
LinkedIn Coach Serving the Self-Employed, Executives & Corporate Teams | Offering 1:1 Coaching, Online Programs & Team Training | Follow for LinkedIn & Marketing Tips | LinkedIn Strategist & Speaker ????
10 年PS: I use the free LinkedIn account to post these blogs.
PHOTOSCOPE DESIGNS—unique scarves and other custom design products.
10 年I'm assuming that you need to pay for the LinkedIn upgrades for this feature. Is that correct? Thank you for the information, Brenda.
I coach leaders who want to grow their business without losing themselves in the process. With 365-Degree Coaching, we connect the dots between business, mindset, and life. #coach #keynote
10 年We all should be sharing our expertise for sure. Added bonus, other people may share it for you.
Marketing @ Flexera | CMO | GTM Strategy
10 年Using LinkedIn is a great way to take advantage of an existing reader-base, as opposed to trying to drive traffic to your own blog. Just make sure if you affiliate yourself with your employer that they're OK with it :)
Cybersecurity Leader | CxO Advisor | Bestselling Author | GT Blogger: 'Lohrmann on Cyber' | Global Keynote Speaker | CISO Mentor
10 年I agree Brenda, and you do a great job of marketing for Walsh! Thanks for sharing this - I say "just blog" to many professionals, but they are afraid to start...