How I Made Peace With Facebook
Facebook is a big part of my life. Personally, it allows me to stay in touch with friends and family from all the world, including my school and college buddies from the Far East of Russia where I grew up. I enjoy sharing updates about happenings in my life and posting family photos that show how quickly my kids grow and let me brag about their and my accomplishments.
Business-wise, I get to connect with like-minded people thanks to Facebook groups and business pages. Facebook is not as formal as LinkedIn so you get to know people much better. They start as business connections and become personal friends. Artisurn's business page gives me an opportunity to showcase one of a kind progressive memorial work of many talented artisans I get to collaborate with and share meaningful sayings and insights about living to the fullest while embracing the inevitable.
The 'dark' side of Facebook can be grating at times: the incessant stream of sponsored posts, offers to 'boost' my update and 'increase visibility' of my page. Plus experiencing a feeling of frustration when my page's organic outreach keeps shrinking in front of my eyes.
The 'good' of Facebook outweighs the 'bad' for me. I don't do any advertising on FB, including very targeted and highly praised 'dark posts'. I just work within its constraints and don't rely heavily on it by being active on other social media platforms. Facebook is not really a sales channel for Artisurn but more of an educational and awareness platform for my target audiences and for me personally.
In spirit of the upcoming Thanksgiving, I am grateful for Facebook being in my life as it does enrich my life and helps me running my business. I think of it as a person that has some imperfections that I am willing to live with.
How does Facebook fit in your personal and business life? Do you advertise on it?
Life-Cycle Celebrant?
10 年Irina, you comments are appreciated. I started using FB as a vehicle for my business and found my contacts growing and then shrinking! FB was becoming another "job" for which I didn't seem to have enough time. Now, in all areas of my life I am working with the ebb and flow and am becoming more gentle. It's a terrific tool but not the "silver chalice"!