Out of Office: The Story Behind 'Yours Is a Very Bad Hotel'
This post is part of a series in which LinkedIn Influencers and members share their business travel advice and stories from life on the road. Read all the posts here.
Have a bad hotel or airline experience? Today you can fight back with social media, but it wasn’t always so. In 2000, my colleague Tom Farmer and I rolled into Houston at 2 a.m. and headed straight for the DoubleTree Club. We had guaranteed our room with a credit card and called in advance to say we’d be late. But the soon-to-be famous Night Clerk Mike had given our room away and had none to spare. As you’ll see in the SlideShare, he was also not very helpful. In fact, he was the opposite of helpful. He and helpful lived in separate zip codes.
Sitting around the lounge that night, we talked about creating a presentation about the experience called “Yours Is a Very Bad Hotel.” (For the record, Tom Farmer wrote it.) We sent it to the DoubleTree and a few friends.
Of course, we didn’t expect anything, because in those days nothing really went viral. Most people didn’t even know what the word meant. But there’s a first for everything, and in the following weeks our presentation was seemingly viewed by every person with an email account. We got thousands of replies and calls — and even made national news. Believe it or not, 14 years later the presentation lives on as a part of the curriculum at many business schools.
If you’re wondering what happened to the hotel, they offered to refund our money and give us a free stay. Instead, we asked them to donate $1,000 to a charity, which they did. Night Clerk Mike kept his job, though he and the rest of the staff had to go through sensitivity training. And we never stayed at a DoubleTree Club again.
So if you haven’t already seen “Yours Is a Very Bad Hotel,” please enjoy!
Photo: Tomo77
Making social isolation & loneliness history for local & visiting adults & seniors (18-80 and up) building friendships & growing social networks through easy-to-find shared activities & events, regionally to nationwide.
3 年I used to live in Houston and work as an Executive Assistant. I booked hotels for visiting executives. Glad I never booked the Double Tree.
Strategy Consultant | Business Analysis | Data Intelligence | Transport & Logistics | MBA
3 年Heard of and read about this case right after 21 years since it occurred, but what struck me the most is that its relevance and timelessness.
Associate Professor at SOM-PG, MIT WPU, Head- Marketing Forum, Academician with 20+ years of experience, Business Simulation Trainer, Counsellor, Researcher, Former Area Chair- Marketing,
4 年Sir, that was a great representation of service failure incurred. I still follow it and teach it as a case of an utter service failure with the least service recovery measures taken. Would like to invite you to share your experience with my students of MBA.
Leadership Development | Sales Strategies and Tactics | Certified Scrum Master | Certified Coach | Community Advocacy | Author | Speaker |
6 年I cannot believe I stumbled upon this post. In 2001, when your presentation first circulated, it was sent to me dozens of times as I had just vacated a Director position at Turner Broadcasting's presentation dept and launched a presentation firm. It has been transferred to countless upgraded computers over the years because I never wanted to part with it, and I just showed it to my 23 year old daughter who 'doubled over' (no pun) at the career path of Night Clerk Mike slide. Timeless.
Front Desk Representative at Holiday Inn Express
8 年As a front desk representative, I understand the frustration you both felt not having a room upon arrival. I believe Mike could of handled it differently. Even if there were no rooms available he should of done whatever he could to accommodate you. However I do not agree how you belittled him with the slide about the career path he had. I don't find that very professional at all. Other than that I did find the presentation very informative, and a good lesson for rude people in customer service.