Simple Slides Say More Than Infinite Information
People often think that more information is better. Surely, if I pack a ton of words, pictures, and diagrams onto my slide, everyone will have more context, making it easier for them to understand. I’ve found that stripping slides down to one central message makes it much more clear to my audience.
I recently came across this clip of “Last Week Tonight with John Oliver”, discussing the results in the recent election of India’s Prime Minister:
Quick, who won the election? Which province had the highest voting participation? What’s the most important piece of information on the screen?
I encourage you to watch the one-minute clip, but here’s a few screen shots:
Clearly, it’s difficult to answer the questions. In the video, the screens keep changing, flipping back and forth between colors, numbers, and different boxes. You never know where to look, and the information is changing so fast that even if you focus on one point of the screen, you’ll probably miss it.
Our brains can’t handle this much information! So, next time you feel compelled to put ALL the information on a single slide, consider using the glance test. If a slide is well-designed, an audience member should be able to look at it briefly, look away, and tell you the main message from the slide. An audience should be able to understand what you’re trying to say by looking at a slide for no more than 3 seconds.
Which was easier to understand: the election results, or John Oliver? Information overload looks pretty hilarious when it’s featured on a comedy show, but pretty awful when it’s featured in the boardroom.
Nancy Duarte is CEO of Duarte, Inc. and the author of Resonate, Slide:ology, and the HBR Guide to Persuasive Presentations. She has a passion for teaching others about the power of persuasive presentations to drive change in the world.
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8 年https://thumuamayvitinhcu.com/ https://www.youtube.com/watch?v=tQrsCrVuZCU Thu Mua Máy Tính C? Thu Mua Máy Tính C? Thu mua máy tính c? t?n n?i trong khu v?c TP.HCM và các t?nh lan c?n. Hotline: 0908.214.605 A.Thành Thu Mua Hàng ?i?n T? | Thu mua máy tính c? | Thu mua máy tính c? giá cao Liên h? : 0908.214.605 A.Thành ??a ch?: Gmail: [email protected] Website: https://www.thumuamayvitinhcu.com/ B?n c?n bán 1 b? máy vi tính c? ho?c ?? h?ng?C?ng ty b?n ?ang có nhu c?u thanh ly thi?t b? máy tính,?i?n t? hay các thi?t b? v?n phòng.Các c? quan,doanh nghi?p chuy?n v?n phòng hay gi?i th? có nhu c?u thanh ly tài s?n h?y liên h? v?i chúng t?i ?? ???c báo giá t?t nh?t.Ch? c?n al? là có m?t trong th?i gian s?m nh?t (khu v?c tphcm). D?ch v? c?ng ty : Thu mua máy tính c? (máy bàn,desktop) các ??i Pentium IV,Duo core,Core 2 duo...giá cao theo giá th? tr??ng. Thu mua máy tính c? các ??i Pentium I,II,III các thi?t b? máy tính c?,l?i th?i,l?c h?u,cháy,n? ko còn tái s? d?ng ???c v?i giá t?t nh?t. Thu mua máy tính c?,máy nguyên b?,desknote case ??ng,n?m các dòng HP,Dell,IBM,NEC.... Thu mua linh ki?n máy tính c? nh?:Main,HDD,Ram,CPU,Case,Ngu?n,Keyboard...hàn g d?p nát cháy n? h? h?ng n?ng c?ng thu h?t. Thu mua màn hình c?,màn hình CRT(s? d?ng ?èn hình)15",17",21"...màn hình LCD(panel)15",17",19".. Các thi?t b? l?u ?i?n(UPS) ?? h?t s? d?ng,h? h?ng,cháy.. Thu mua t? Rack,Server ??i c? còn ho?t ??ng hay ko còn ho?t ??ng. Thu mua laptop c? t?t c? các ??i PentiumII,III,M,Duocore,core2,Core I3,5,7... giá cao. Chuyên thanh ly phòng net,phòng games t?n n?i giá cao nh?t Thu mua máy in lazer HP,Canon các lo?i Thu mua thi?t b? am thanh dan d?ng nh? Loa,Amly,L?c,??u ??a,??u karaoke... Thu mua máy tính c? c?a các c? quan nhà n??c,c?ng ty,doanh nghi?p,h? gia ?ình. Khu v?c thu mua: Thu mua máy tính c? t?n n?i khu v?c tp.HCM và các t?nh lan c?n. Kh?ng h?n ch? s? l??ng,s? l??ng càng nhi?u giá càng cao Làm vi?c 24/24 k? c? ngày l? và CN ??n t?n n?i báo giá c? th?.Ti?n m?t 1 l?n Hoa h?ng cao (theo yêu c?u) cho ng??i gi?i thi?u Thu?n mua v?a bán ko kì kèo ép giá Nhi?t tình vui v? ko ng?i xa Kh?ng có s?n ph?m trong danh m?c này. Ti?p t?c Thu mua t?n n?i Thu mua t?n n?i các qu?n huy?n trong khu v?c TP.HCM và các t?nh lan c?n Giá thành c?nh tranh nh?t Cam k?t s? ?em l?i cho quy khách s? hài lòng trong cung cách ph?c v? và giá thành c?nh tranh nh?t Thu Mua Nhanh Uy Tín Các c?ng ty, doanh nghi?p, c? quan nhà n??c có nhu c?u thanh ly xin h?y liên h? 0908 214 605 TH?NG TIN Gi?i thi?u Liên h? S? ?? trang Th? th?ng báo LIêN H? 212B/C7B - Nguy?n Tr?i - P.Nguy?n C? Trinh - Q.1 0908.214.605 [email protected] 24/7
Master Certified Executive Leadership Coach | Linkedin Top Voice | TEDx Speaker | Linkedin Learning Author ?? Coaching Fortune 500 leaders by upgrading their MINDSET, SKILLSET + PERFORMANCE
8 年Excellent article Nancy! Huge fan of your firm (and John Oliver).
Learning and Development Consultant at Lloyd's Register
10 年Bloomberg TV is another great example of info overload.
Head of Communications and Engagement for IT & Digital | Executive & Employee Communications | Corporate Culture Strategist
10 年Love the show and love those tips - great post Nancy!
Communications. Strategy. Storytelling.
10 年That clip made me laugh. And those screenshots. Feel like I just visited a Carnival Funhouse, but without the "fun."