The Truth Shall Set You Free And Other Stories I Discussed with Betty Liu
When Target read a letter from a disgruntled current employee posted to Gawker, the company might have:
- Ignored it, or
- Questioned its veracity, or
- Denied the soul-crushing points the writer made.
After all, Target is going through something of a crisis, with reverberations from last year's data breach still shaking the foundation of the Minnesota-based retailer and the departure of "lifer" CEO Gregg Steinhafel still today's news.
But instead, CMO Jeff Jones did something a little extraordinary. He
- Accepted on faith the tipster was an employee, and
- Accepted each criticism as well as the message that is the sum of those parts, and
- Spoke directly to employees about it, and then shared his response with the world.
Also trending on LinkedIn: The last explanation you'll ever need on how not to e-mail, by Wharton professor Adam Grant. Spoiler alert — if you don't read to the very end, you're cheating yourself out a laugh.
Here's the video, and the rundown:
- The Truth Hurts
- A Resume Will Never Get You the Job You Really Want
- If You Do This, Your Emails Might Be Rude
- How to Quit Your High Paying Job
- Here’s that FCC net neutrality compromise everyone demanded. And here’s the problem
Photo: 60 Seconds to Air; Betty Liu (L), somewhat startled stage hand (R).
Retired: 1) Professional Baseball Umpire; 2) Professional Fast-Pitch Softball Umpire [1) and 2) as an Independent Contractor]; 3) Performance & Field Management Analyst, Ohio Housing Finance Agency, State of Ohio
10 年Very helpful!
Hunt for the Cure Physician Scientist in Pediatric Pulmonary and Sleep Medicine
10 年Love the email commentary!
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Retired Founder and Managing Principal of Altavista Wealth Management, Inc.
10 年So well said Ruth. People often confuse facts with the truth and rationalize to any conclusion that suits them, don't you think? Getting at the truth requires empathetic listening. No easy feat. Cheers.
Experienced Business and Product Management Leader in Global Solutions and Services
10 年There are varying schools of thought regarding truth. Many academics argue that there isn't a single truth - that truth is subjective. Other academics argue that truth is objective and lean toward trend data to establish truth. I tend to sit in both camps and believe that statistical indicators identify a commonality however the interpretation of that 'reality' is subjective - in the eyes ( and sociopolitical views) of the beholder. I think that its ultimately important for people to share their perspective of events and situations such that all of our perspectives are taken into consideration (not just one lens) when deciding how we move forward.