The First Mobile Gaming Olympics? 4 Reasons Why We're Crowning 4 World Record Holders in Mobile Gaming

Three years ago, I was on a plane walking up and down the aisle when I noticed the majority of my fellow passengers weren’t reading e-books or watching movies on their touch screen devices – they were playing games.

As the preferred platforms for gaming have shape shifted from PCs to consoles to smartphones and tablets, mobile gaming has taken the world by storm. It’s even permeated mainstream culture – did you know there’s an Angry Birds movie in the works?

To do our part, we just launched the Kiip Mobile Gaming Championship. Over the course of four weekends, anyone around the world can compete in a series of games, and the top performers will be invited to a final championship to determine who takes home the title of best mobile gamer in the world. Guinness World Records will even be adding winners of each of the four games to their record books.

Here are four reasons we decided to put this together:

1. Mobile Gaming Matters (contrary to what some articles out there claim we said) – Mobile gaming still makes up the majority of mobile engagement volume and is a huge revenue driver. Yet its rise has been juxtaposed with traditional advertising methods that rarely work. (Raise your hand if you’re the victim of an accidental tap on a banner ad.)

That’s why after that experience on the plane I was inspired to start Kiip to drive a completely different dynamic through recognition and reciprocation. Today, Kiip works with more than 1,200 games and apps, helping users, developers and marketers forget the banner ad ever happened and delivering awesome rewards for achievements.

2. A Thank You To Our Community – At the end of the day, this tournament is a way to appreciate the 60 million mobile users in our network with a crowning accomplishment. The global spotlight is on gamers’ feats – their ability to fend off enemies, jump the highest and solve puzzles. Everyday victories are very important to us, and now these high scores could become a Guinness World Record. How about that? J

3. Immortalizing everyday victories – With every Kiip-enabled game and with this tournament, we seek to immortalize these ephemeral sets of feats. Millions of gamers are hitting millions of milestones every day, but many of those amazing accomplishments disappear without acknowledgement. That shouldn’t be the case – every achievement deserves a reward.

4. Bringing Massive Multiplayer Gaming To The World Stage (Olympics) –it is long overdue for an Olympics-type tournament for mobile gaming. We see it as the mobile complement to what Twitch is doing with PCs and consoles with Major League Gaming (MLG) and the Electronic Sports League (ESL). We think these highly competitive events, which bring together millions of people worldwide, deserve to be an Olympic sport of their own. We're happy to do our part.

Read all about the tournament here and kiip playing!