20% of your emails....
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20% of your emails....

20% of your emails fail to reach your readers.

They get marked as spam or end up in the promotions folder.

That means out of every 100 emails you send, 20 go to waste.?

20 wasted relationship-building opportunities. 20 wasted moolah sources.

The thing is—I want you to salvage those 20 opportunities and help you breathe life into your email marketing efforts.

Enter the ultimate guide on email deliverability, waiting for you at the last spot on this list.?


??Stuck in a negative mindset?

This one minute brain hack can help! Proven to work by neuroscience and you can use it to quickly stop overwhelm and activate positive energy whenever you need it. Use it before an important sales meeting, a stressful day, or just to get 3-4 hours of?demos done with maximum focus.


?The Only 30 Sales Productivity Tools You Need in 2024

79% of sales executives agree that an increase in the team’s productivity is the key to accomplishing new goals. But how do you boost productivity in sales? Well, using specialized software—a.k.a sales productivity tools—is one way.

These tools are designed to streamline the sales process and help with time tracking, scheduling, team communication, prospecting, training, CRM, and overall project management.?

Read the post to get unbiased reviews of the top 30 sales productivity tools in 2024. They are categorized according to their main functionality so that you can find the perfect pick easily.?


??+30 Cold Calling Tips to Drive Sales for Your Company

Some say cold calling will always remain the OG of sales. You can try social media and other newer strategies to capture leads, but cold calling is the one strategy that will never leave you disappointed—if done right.?

That’s because:

  • 82% of prospects look forward to a meeting with salespeople who use cold calling
  • 75% of cold call recipients schedule meetings or attend events directly because of the calls
  • When actively seeking solutions, 62% of buyers expect to hear from product or service representatives

If you really want to level up your sales performance and drive guaranteed results from cold calling, read this comprehensive listicle for 30 expert tips.?


??How to Create a Data-Driven Sales Strategy

Data forms the foundation of any successful strategy, whether it’s related to sales, marketing, or even politics.?

But what kind of data do we want when it comes to sales? Target market, competitors, and challenges are just a few data points to start with. You can learn much more using data and create a foolproof sales strategy.?

Here’s how (according to Nutshell):

  • Establish goals
  • Choose the right tools
  • Gather existing data
  • Determine the next best action
  • Establish standards for data management
  • Track your progress
  • Continue optimizing your approach

Get detailed information on how to implement each step in this simple guide by Nutshell. You will also find tool recommendations and tips to make your sales strategy better.?


??How to Increase Sales for Your Small Business

Improving sales is not just about training your team to pitch better and using new prospecting tools. It’s also about updating your product, marketing, and offering reliable customer service.?

Remember, every aspect of your business contributes to sales—especially when you are just starting out in the ruthless world of business.?

In this post, discover 12 proven ways to increase sales with both existing customers and new prospects. They are explained in detail using examples and actionable steps—anyone can understand and implement them for effective results.


??Using Outbound Strategies to Get a Job

Shake Sales is back this week with another insightful discussion between me and the very talented sales professional—Jason Bay.

Jason is the CEO and founder of Outbound Squad. He collaborates with sales leaders to empower their teams to transform prospects into valued customers. Tune in as he shares his expert knowledge on:

  • The best practices for anyone looking for a job in any market
  • Ways to incorporate outbound strategies in getting a job
  • Tips to overcome rejection and bounce back

You’ll explore the use of sales techniques beyond the typical customer and seller relationship and learn how to use your sales experience to land your dream job.


?The Ultimate Guide to Email Deliverability [With Examples]

When talking about email marketing, many people focus on personalization, formatting, and whatnot. But know this—the foundation of an effective email campaign is email deliverability.

It refers to the ability of your messages to successfully reach your readers’ inboxes without being filtered out or marked as spam. This depends on your sender's reputation, content quality, and adherence to email best practices.

Learn how exactly you can optimize your cold email deliverability with this highly detailed guide. It includes step-by-step instructions, tool recommendations, and even a case study to help you take your email deliverability to unprecedented heights.


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David Gargaro

Freelance senior content writer + copy editor | Articles, blog posts, case studies, thought leadership and web content that educate, inform and provide value | Real estate, finance, tech, sales, marketing, B2B

7 个月

Thanks for the mention!

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