20 Online Shopping Statistics for 2020

These Shocking Ecommerce Statistics Could Be The Key To Improving Your Business

Online businesses need to keep their brand in the spotlight. Particularly when faced with incredible levels of competition. What’s the best way to do this? You can start by keeping up to date with the latest trends. Here are some revealing statistics that highlight where online shopping will be in 2020 and beyond!

1. Sales Expected To Reach 4.5 Trillion By 2021

This figure provides clear evidence of a severe level of competition that is only growing. With so many choices, customers are always forced to select one brand. You need it to be yours. Online shopping isn’t slowing down.

2. Google Shopping Boosts Conversions By Over 17%

Optimizing for Google shopping is essential. Especially when you consider that most of your customers will arrive from paid or organic searches. You can use the Google Merchant Center to sign up and get started here.

3. 35% Of People Want To Virtually Try Products

Try and buy is like AR. It provides customers with a feel for a product before they purchase. Through the latest tech, it is possible to see them wearing something on a digital display. This is already popular with companies selling glasses. More prominent brands like Amazon are experimenting with furniture options too.

4. 22% Of Customers Want Ecommerce Sites To Offer AR

Customers are more likely to visit a brick and mortar store if you offer AR. It allows customers to see a virtual model of a product. AR is also improving rapidly. The latest cellphones of 2020 are expected to lean hard into this tech.

5. 50% Of American Shoppers Use A Mobile Device

Online shopping allows customers to buy anywhere. So, it’s not surprising people choose to use mobile devices. In Europe, 55% are buying on mobile. Winning customers on mobile requires:

• An optimized site
• Fast speeds
• Easy purchases

Click here to read the rest of the article.