2 Ways Marketing Can Enhance User Experiences Today
The world of technology is bursting at the seams with awesome tools and gadgets for advertisers, publishers, and marketers like you. But here's the real question: how can you leverage all this cool stuff to give your audience the best experience ever?
Let us share our thoughts on not just one, but TWO fantastic opportunities that can skyrocket your online consumer experiences. These opportunities are like secret weapons in your marketing arsenal, ready to help you engage with your customers like never before.
Using AI to Personalize Your Marketing and Retain More Customers
Customers these days expect personalization, and thanks to AI, personalization is becoming easier and more advanced than ever before.
Artificial intelligence (AI) technology is not something companies should fear – quite the opposite.?AI-driven marketing is something companies should embrace . AI can make your marketing efforts more efficient and easier.
It may surprise you to learn that?69% of consumers are open to using AI ?to improve their experience, according to a report created by Salesforce.
Intent-based marketing is built on the premise of personalization: Targeting the right consumer, with the right message at the right time. It starts by putting user experience first. To do that, you need to analyze your data to understand your users, not by segments alone, but down to the individual level.
In this article, we’ll first look at why personalization is crucial, and how personalization benefits your marketing, and then we’ll identify ways in which artificial intelligence (AI) can make your marketing more powerful than ever before.
领英推荐
How to Use QR Codes to Add Value to Your Customers’ Experience
QR codes are suddenly turning up everywhere from the outside of product packaging to the forefront of television screens and all over the web as companies embrace the powerful ways QR codes help add customer value.
In short, a QR code is a type of barcode that can be read by a scanner, or a camera-equipped cell phone, iPod, or tablet. A QR code has a unique pixel pattern that holds digital information that can be decoded by devices able to read them.
In this article, you’ll discover what QR codes are, 6 advantages they provide, 7 ways QR codes can add value to your customers’ experiences, and QR code best practices.