2 SEO CONTENT ANALYSIS SEGMENTS TO APPLY RIGHT AWAY
Dr. Tuhin Banik
Founder of ThatWare?, Forbes DGEMs 200 | TEDx & BrightonSEO Speaker | Pioneering Hyper-Intelligence & AI-Based SEO | International SEO Expert | 100 Influential Tech Leaders | Global Frontrunner in SEO | Ex-Forbes Council
RENDERED HTML CONTENT ANALYSIS
One of the most?common JavaScript issues?is when search engine bots are unable to identify and crawl critical content on your pages.?This can result from general coding mistakes or because the content is not made readily available for rendering and indexation.
We’re evaluating differences in the raw HTML with that of the rendered HTML – and the visible content on the page.
Configuration?
Configuration > Spider > Extraction?and selecting the appropriate options to both “store HTML” and “store rendered HTML”
Start the website Crawling
In the View Source pane, this will display the original source HTML and the rendered HTML side-by-side, allowing you to compare differences and assess whether or not critical content and links are actually interpreted in the rendered DOM. The check box to?Show Differences?above the original HTML window makes this comparison process even more efficient.
Current Observation:
Currently, there are no rendering HTML codes for selected Page
Note: If any rendering HTML codes found, you can switch the ‘HTML’ filter to ‘Visible Content’ to identify exactly which text content is only in the rendered HTML. Then need to optimized those page content.
FLESCH READING-EASE SCORE ANALYSIS
What Is The Flesch Reading-Ease Score?
The Flesch reading-ease test is a widely used readability formula, which assesses the approximate reading grade level of text.
It calculates a readability score between 0-100. Higher scores indicate the text is easier to read, while lower scores mean it’s more difficult. The Flesch reading-ease test considers –
The average length of sentences (by number of words).
The average number of syllables for each word.
The formula for the Flesch reading-ease score (FRES) test is –
How To Test Readability In the SEO Spider
1) Crawl The Website
Input the website in the top URL bar for readability testing and click ‘Start’ to begin the crawl and analysis.
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2) View the ‘Content’ Tab
Click the?content tab?at the top to see URLs populate into the interface in real time.
The content tab will display various details around each page – such as word count, sentence count, average words per sentence, as well as Flesch reading-ease score and readability columns.
The readability column definitions can be seen below –
3) Review Readability Filters
Use the content tab filters to quickly identify pages with readability that is either difficult, or very difficult.
The number of pages for each of these filters will be populated in real-time during the crawl in the right-hand?Overview tab. The?Issues tab?will also flag them as potential opportunities for improvement.
The readability filters include –
Current Observation:
Readability Difficult?found : 17
Readability Very Difficult?found: 3
4) Export Data
All readability data can be exported by using the ‘Export’ button at the top.
You can choose to export as a CSV, Excel workbook or to Google Sheets.
Suggestion: The website Flesch reading-ease score is between the difficulty value. So, No action is needed.
Note: If the website Flesch reading-ease score is not between the difficulty value. Then need to optimize the website Page content to get the better Readability score.?