19 Digital Marketing Tools to grow your Saas business

I have compiled a list of 18 Digital Marketing Tools I have found quite useful throughout my career as Marketing Specialist for SaaS solutions. Most companies can't, of course, have all of them, but you can take a look and see what makes sense for your business and your journey.

1. Hotjar  offers website heatmaps
2. Crazy Egg is a simple free website heat map
3. Oribi is a web analytics tool (much easier than Google Analytics) that also helps with customer journeys
4. Autopilot helps automate customer journeys
5. Foleon hosts interactive content such (as ebooks) online. It helps marketers know how the viewer explicitly interacted with their content
6. Dreambroker allows you to create and edit professional videos without having any technical knowledge
7. Instapage extremely easy to use platform that allows you to do beautiful landing pages for all your email and advertising campaigns
8. MOZ Keyword Explorer helps you find out more about the keywords you should use for SEO and PPC
9. Content King helps you conduct an SEO audit on your website
10. BuzzSumo helps you find influencers and analyze the type of content that performs best on any topic
11. Socialbakers is a social media marketing platform
12. Help Scout is a customer service tool
13. Ahrefs and SimilarWeb help you investigate backlinks opportunities by analyzing websites that link to your competitors’ content
14. Mobile monkey offer chatbots for FB messenger
15. Medium and Inc places where you can re-publish your content to link to your original content
16. Marmoset find curated music for licensing
17. Leadfeeder is digital tool that allows you to identify the companies that visit your website and the people who work in these companies
18. VWO Enagage is a tool to send web push notifications (desktop and mobile)
19. Uqualio is a very affordable e-learning platform