??16 Ways to Monetize Your Personal Brand?

??16 Ways to Monetize Your Personal Brand

Building a Personal Brand and developing it over time can definitely help you in your career or business. It can also help you create wealth and abundance for yourself and your family.

You have put in the hours to develop your Personal Brand, written articles, done podcasts, made videos, promoted them on your website, other websites and social media platforms and developed a professional expertise and built a following to go with it. Now it’s time to ask yourself the million-dollar question: How do I monetize my personal brand?

Here are 16 smart ways to monetize your personal brand :

1.???Become an affiliate

This is one of the quickest ways to monetize your Brand. Build your Personal brand and build yourself up as an authority in your chosen industry and niche and promote suitable products in that niche. Let’s say you are a Keto blogger and share your lifestyle in your blog. In your posts, you can include a link to a small recipe book or newsletter which the audience can download in exchange for their personal information like email and phone. Cooperate with brands that offer associate programs. Then, whenever your readers click your link and buy a product or services, whose benefits you described, you will get a commission.

2. Create your own online course

All of us have some expertise or skill which we can share with others. You can use your expertise and create online courses. This is especially relevant these days when all markets shift from physical to digital products. You can sell these online courses to your own audience on social media platforms, or you can try a public marketplace like Udemy or Skill share. Although courses on these platforms are not priced highly, some people earn thousands of dollars on their quality content.

3. ?Start a Masterclass

You can also consider hosting a one-time event (lesson) for experts, taught by an expert. Thousands of people prefer masterclasses over long-term courses because they are short yet intensive. This ensures a relatively easy commitment that delivers great results. You can also have both an online course and periodical master classes. For instance, if your online course is about copywriting, then your class can be devoted to writing attractive headlines.

4. Become a freelancer

You can always become a freelancer and earn by finding gigs. However, every freelancer needs a personal brand. The latter one can increase credibility to your persona and help you start coaching on how to be a freelancer.

5. Create paid newsletters

People that want to learn from you may be interested in receiving your paid email newsletters. It is a great solution when you don’t have time to create long eBooks or extensive online courses.

6. Offer premium content

Create premium content for your subscribers. You can set up a dedicated service on your website and give access to those supporting your effort with some amount of money. This can be such exclusive content as webinars, blog posts, articles, case studies, video; anything you believe your audience will be willing to pay for.

7. Write guest blog posts

Becoming a guest blogger is the right step towards increasing your credibility and building up your personal brand even more. Look for high-authority websites in your niche that may require additional content. It might not be easy at first, but in the future, you will be able to create a compelling media kit to send out to large companies and smaller businesses you want to cooperate with.

8.???Conduct live sessions

Live streaming on social platforms like YouTube, Instagram, Facebook, Twitter, and LinkedIn will allow you to connect with your customers and leads over the Internet in real-time. During the stream, you can discuss topics that interest your audience the most, answer questions, and sell your digital or physical products/one-on-one coaching sessions at some point.?Video conferencing tools like Zoom or Vimeo Live Stream can be an excellent option for people looking to promote their podcasts, workshops, books, private online communities, masterminds, video courses, meal plans, fitness programs, paid classes, and any other piece of content. Do such sessions once a week or at least a month to share your expertise & valuable insights, and you will see how quickly you secure trust among viewers.

?9.??Create a Podcast

Think about starting a set of?audio episodes (podcast)?on a specific topic that an online community formed around you might find interesting. Such podcasts usually combine learning with entertainment as users listen to successful entrepreneurs or other experts discussing a particular topic, like business, art, sports, or travel. Even if you are not an entrepreneur or founder of a company, you might still consider this monetization strategy. For instance, if you want to leave your current position and compete with employees of a new company, it’s possible that as a result of something like this podcast, employers would look at you in a more favorable light. That’s because you show how knowledgeable you are about the industry, and people follow you and learn from you.

10.??Create Your Own YouTube Channel

People consume over 500 million hours of video content on YouTube on a daily basis. If you choose to start your own YouTube channel, you can monetize that through ad revenue, sponsorship, and affiliate links.

?11.??Write on Medium

Sources like Medium can help you find your audience and bring more visitors to your personal website or blog on social media platforms. Or you can join the Medium’s Partner Program to get paid for your content.

?12. Become a Coach

There is a demand for personal tutors and consultants in almost every niche, from technology to fitness. People often prefer to reach goals and make their dreams come true with the help of someone who has already been through the same process. So, if you already have some audience and a strong personal brand, you can build a successful coaching business.?If you do a little research, you will discover people consulting on women in business, dog training, web design, sales, leadership development, digital marketing, shopping, relationships, yoga, etc. It proves that you can become a coach or a consultant in any field you are knowledgeable about.

?13. Invest in other people’s ideas

This option would work for those having enough money already. However, investing doesn't necessarily mean millions of dollars. Also, you can find someone who is a great executer yet can’t promote their stuff due to poor marketing communications skills. If you do have a well-rounded personal brand, you can cooperate with someone who has a promising idea but lacks resources for its implementation and promotion

?14. Write an E-Book

Thanks to technology and the Internet, it’s very easy to create and promote your digital products. A lot of people enjoy guides and eBooks because these provide them clear steps and directions. If you already have a blog, you can complete your existing content with details and examples and turn it into a short book.?Many people choose to pay a few bucks for an eBook with clear instructions rather than spend hundreds or even thousands on coaching or try to figure everything out themselves.?A lot of personal brands self-publish their eBooks with Amazon’s Kindle Direct Publishing.

?15. Sell checklists and templates

These can be literally anything. For example, resume templates, a perfect Instagram story checklist, content calendar, Instagram engagement growth checklists, etc.

16. ?Create digital or physical products

You can create your own physical or digital products. If you don’t want to come through all the complicated steps with physical item production, consider creating digital products. It is much easier and can bring you money at all times, even when you sleep.

Whether you have an established web presence or you’re just starting to move your business online, with the right content delivery tools you can successfully monetize your personal brand in multiple ways.

Not yet started developing your Personal Brand?

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